Senior SEM Account Manager at Softline Solutions

Glendale, California, United States -

Full Time

Start Date

Immediate

Expiry Date

12 Aug, 26

Salary

135000.0

Posted On

14 May, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Google Ads, Microsoft Ads, Meta Ads, GA4, Google Tag Manager, Lead Generation, Paid Media Strategy, Performance Analysis, Conversion Rate Optimization, Budget Allocation, Client Communication, Data Visualization, A/B Testing, Jira, Confluence, Excel

Industry

Advertising Services

Description

About the role We are seeking a Senior SEM Account Manager to join our fast-paced digital marketing agency and lead strategy, execution, and performance growth for a portfolio of larger lead generation-focused clients. This role is ideal for an experienced paid media professional who combines strong analytical thinking, client-facing leadership, and operational organization within a collaborative agency environment. The ideal candidate has deep hands-on experience building and optimizing paid media campaigns while also leading performance analysis, strategic planning, and cross-functional execution across Creative, CRO, Analytics, and Development teams. This is a high-impact role with significant ownership, visibility, and growth potential. What you'll do Build, launch, manage, and optimize paid media campaigns across: Google Ads (Search, Performance Max, Display, YouTube) Microsoft Ads Meta (Facebook / Instagram) Additional platforms including LinkedIn, TikTok, Criteo, AdRoll, and other emerging channels Manage a focused portfolio of larger lead generation accounts with complex funnels and aggressive growth goals Lead client-facing performance reviews, strategic planning sessions, and growth discussions Analyze campaign, funnel, and conversion data to identify optimization opportunities and performance trends Develop forecasting models, budget allocation recommendations, and KPI reporting frameworks Collaborate cross-functionally with CRO, Creative, SEO, Analytics, and Development teams to improve conversion performance and user journey outcomes Translate business objectives into actionable media, landing page, and testing strategies Manage workflows, timelines, and campaign execution using project management platforms such as Jira and Confluence Coordinate deliverables across internal teams while maintaining accountability and execution quality Implement and troubleshoot tracking solutions using GA4, GTM, platform pixels, and conversion APIs Maintain strong organizational discipline while balancing multiple priorities and deadlines Qualifications 5+ years of SEM / Paid Media experience within a digital marketing agency environment Proven experience managing larger lead generation-focused accounts Strong hands-on expertise in Google Ads, Microsoft Ads, and Meta platforms Demonstrated ability to build, implement, manage, and optimize paid marketing campaigns from strategy through execution Advanced analytical skills with experience interpreting performance data and translating insights into strategic recommendations Strong proficiency in GA4, Google Tag Manager, Excel, and Google Sheets Experience with data visualization and reporting tools such as Power BI, Looker Studio, or BigQuery preferred Experience working cross-functionally with CRO and Creative teams in a testing and optimization-focused environment Familiarity with A/B testing strategy, landing page optimization, and conversion funnel analysis Experience using Jira, Confluence, and structured project management workflows within collaborative agency teams Strong client communication and presentation skills Highly organized with the ability to manage competing priorities in a fast-paced environment Why Join Us High-growth agency environment with strong career advancement opportunities Strategic ownership over meaningful client accounts Collaborative culture with integrated Paid Media, CRO, Creative, and Analytics teams Opportunity to influence performance strategy and client growth at scale

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Responsibilities

Lead the strategy, execution, and performance growth for a portfolio of large lead generation clients across multiple paid media platforms. Collaborate cross-functionally with Creative, CRO, and Analytics teams to optimize conversion funnels and user journeys.