Senior SEO Specialist at WOROOD
Cairo, Cairo, Egypt -
Full Time


Start Date

Immediate

Expiry Date

28 Mar, 26

Salary

0.0

Posted On

28 Dec, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

SEO Strategy, Technical SEO, On-Page SEO, Content SEO, Off-Page SEO, E-Commerce SEO, Analytics, Reporting, Keyword Strategy, Backlink Management, CRO Initiatives, Shopify, Google Search Console, Google Analytics, SEMrush, Ahrefs

Industry

Retail Apparel and Fashion

Description
Senior SEO Specialist We are hiring a Senior SEO Specialist to own and lead WOROODs organic search growth across local and international markets. This is a hands-on senior role that combines strategic ownership with strong execution, working closely with content, e-commerce, PR, and development teams. The role is full-time and hybrid, suited for a candidate who understands premium brands, global SEO, and long-term organic authority. Key Responsibilities – SEO Strategy & Ownership Own the end-to-end SEO strategy (technical, on-page, content, and off-page) Build and execute long-term organic growth plans aligned with brand direction Lead SEO planning for new collections, campaigns, and international market expansion Technical SEO Audit and optimize site structure, crawlability, indexing, page speed, and Core Web Vitals Work closely with developers on Shopify optimizations, schema markup, URL structure, redirects, and international SEO Content & On-Page SEO Define keyword strategies aligned with customer intent and brand tone Optimize product pages, collection pages, and editorial/storytelling content Guide content teams to integrate SEO without compromising brand voice Off-Page SEO & Authority Building Build and manage backlink and digital authority strategies Collaborate with PR and influencer teams for SEO-friendly coverage Focus on sustainable, high-quality authority growth E-Commerce SEO & Performance Optimize SEO funnels for product discovery, category navigation, and international traffic Support CRO initiatives using SEO insights Analytics, Reporting & Insights Track performance using Google Search Console, Google Analytics, SEMrush, or Ahrefs Deliver monthly reports covering traffic growth, rankings, revenue impact, and technical health Translate data into actionable insights for leadership and teams Requirements – Must Have 4–6 years of proven SEO experience Strong experience in e-commerce SEO (Shopify preferred) Deep expertise in technical, on-page, content, and international SEO Experience with premium, lifestyle, or global brands Strong analytical skills and independent ownership mindset Nice to Have Experience in fashion, beauty, or luxury sectors Understanding of Generative Engine Optimization (GEO) Experience collaborating with PR, content, and media teams Working Model Full-Time Hybrid (on-site and remote) Based in Egypt, working with global markets What We Offer Strategic ownership with real impact Work on a growing global premium brand Collaborative, creative, high-standards environment Long-term growth opportunity
Responsibilities
The Senior SEO Specialist will own and lead the organic search growth strategy for WOROOD across local and international markets. This includes managing technical, on-page, content, and off-page SEO efforts while collaborating with various teams.
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