Senior Specialist, Channel Marketing (Online) at moomoo

Singapore, , Singapore -

Full Time

Start Date

Immediate

Expiry Date

07 May, 26

Salary

0.0

Posted On

06 Feb, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing Strategies, Project Management, Cross-Functional Collaboration, Data Analysis, User Acquisition, Brand Awareness, Campaign Performance Tracking, Industry Trends, Growth Strategies, Content Optimization, KOL Campaigns, Partnership Campaigns, Performance Optimization, Adaptability, Communication, Investment Knowledge

Industry

Financial Services

Description

Moomoo is more than just a global investment and trading platform—we’re a fast-growing force in the wealth-tech space, committed to transforming the way people invest. Since our founding in 2018, we've rapidly expanded across Singapore, Australia, Japan, Canada, and Malaysia, now empowering over 26 million users worldwide. In Singapore, Moomoo Financial Singapore Pte. Ltd. is licensed and regulated by the Monetary Authority of Singapore (Licence No. CMS101000). In 2022, we became the first digital brokerage to earn all five SGX Group memberships across the securities and derivatives markets—a testament to our dedication to excellence and innovation. But what truly sets us apart is our mission: to democratise investing and make smart, data-driven financial decisions accessible to everyone. We’re here to level the playing field—bringing powerful tools, real-time insights, and intuitive technology to empower investors at every stage of their journey. Joining Moomoo means being part of a purpose-driven team that’s not only reshaping the future of investing—but also making wealth-building inclusive, informed, and inspiring. If you're excited about driving impact at the intersection of finance and technology, there's never been a better time to join us. Senior Specialist, Channel Marketing (KOL & Partnership) We are looking for a highly motivated Senior Specialist, Channel Marketing (Online) to join our dynamic channel marketing team. This role will be responsible for leading and managing online campaigns/initiatives across KOL and partnership channels to boost client acquisition and brand growth. Responsibilities Develop, execute and optimise channel specific initiatives to drive user acquisition, growth and brand awareness in Singapore. Collaborate with cross-function teams to ensure the effective implementation of KOL/KOC and online partnership campaigns. Support the team to define relevant growth and marketing strategies, translating KPIs into actionable plans and optimising performance based on data insights. Track and analyze channel and campaign performance, identifying trends and coordinating with relevant teams to refine the initiatives. Stay updated on industry trends and best practices, leveraging insights to explore new opportunities and enhance campaign effectiveness. Support any other relevant channel marketing initiatives where necessary. Our Values Integrity Integrity Story: Say No to Super High Leverage We hold fast to our value of integrity and attach great importance to user experience and risk management. Unlike some other brokerages, we don’t try to attract users’ attention by claiming to enable super high-leverage financing for IPO subscriptions, which quickly reaches the limit. Efficiency Efficiency Story: Promise Made to a User on New Year's Eve On February 11, 2021, Chinese New Year's Eve, a user wrote a post in the Community at around 8 AM and received Leaf's reply just 8 minutes later. According to the user's suggestion, we issued a letter to shareholders after releasing our annual report. Service Service Story: Providing Excellent Services and Undertaking Our Responsibilities After Ant Group’s IPO was suspended, we refunded all subscribers’ subscription fees and margin interest, bearing all the costs ourselves. Excellence Excellence Story: Leaf Opens Our App Over 30 Times a Day According to statistics, Leaf opens our app over 30 times a day on average. He repeatedly checks every detail. While normal users might just enter a trading page and stop there, Leaf taps some seemingly boring or repetitive elements on the page. He continually assesses the app’s loading speed and visual effects. Please note that only short-listed candidates will be contacted. Requirements Strong ability to develop and execute marketing strategies, optimize content, and drive customer acquisition. Proven project management skills, with experience in cross-functional collaboration and task prioritization. Data-driven mindset, with the ability to analyze key performance metrics and make informed marketing decisions. Proactive and adaptable, with a passion for staying ahead of industry trends. Bachelor's degree in Marketing, Business, Communications, or a related field. Minimum 3 years of experience in marketing campaign planning and management, preferably within the investment, trading, or financial sectors. Strong interest in investments and trading; candidates with personal investing or trading experience will be highly regarded. English speaking and Fluency in Mandarin is an added advantage Working at Moomoo, you will get Be a part of the world’s leading digital brokerage firm where growth and career development opportunities are endless. Enjoy a competitive total compensation package that truly values your skills and contributions. Comprehensive insurance coverage for employees and dependents to provide you a peace of mind Fun loving and diverse work environment that hosts various team-bonding programs and company events Business casual work attire everyday And Much More!: Discover even more perks and benefits as we take you through the hiring process!

Responsibilities

The Senior Specialist will lead and manage online campaigns across KOL and partnership channels to enhance client acquisition and brand growth. Responsibilities include developing strategies, collaborating with teams, tracking performance, and optimizing initiatives based on data insights.