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Senior Vice President, Product Marketing Manager at BNY
New York, New York, United States -
Full Time

Start Date

Immediate

Expiry Date

01 Jan, 26

Salary

0.0

Posted On

03 Oct, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Product Marketing, Leadership, Communication, Presentation, Interpersonal Skills, Customer Insights, Marketing Principles, Innovation, Strategy Development, Go-To-Market Planning, Product Positioning, Messaging, Payments Ecosystem, Cash Management, Liquidity, Trade Finance

Industry

Financial Services

Description
Bachelor's degree in marketing, business, communications, or related field; master's degree preferred. 10+ years of experience in product marketing, particularly from Banks, Payments or FinTechs. Proven ability in developing and executing comprehensive product marketing strategies, including product positioning, messaging, and go-to-market planning. People leader with strong leadership skills, with the ability to inspire and motivate teams to deliver exceptional results in a fast-paced, dynamic environment. Excellent communication, presentation, and interpersonal skills, with the ability to influence and collaborate effectively across all levels of the organization. Deep understanding of marketing principles, customer insights, and emerging trends in product marketing within financial services. Creative thinker with a passion for driving innovation and excellence in product marketing strategy development and execution. Candidates with a sound understanding of the payments ecosystem and knowledge of cash management, liquidity, and/or trade finance is preferable. Drive marketing strategies that support business priorities to grow our markets platforms businesses, with a focus on setting clear goals and quantifying commercial impact

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Responsibilities
Drive marketing strategies that support business priorities to grow market platforms. Develop and execute comprehensive product marketing strategies including product positioning and go-to-market planning.