ABOUT NEW BREED

New Breed is HubSpot’s most accredited and tech-enabled Solutions Partner thanks to our decades of experience, innovative use of technology, and curious, creative team members. We help companies unlock meaningful growth and forge the type of customer connections that drive recurring revenue — all while reducing costs and complexity.
This is a remote role with geography requirements. We are currently seeking applicants located in Connecticut, Florida, Georgia, Maine, Massachusetts, New York, New Hampshire, North Carolina, Rhode Island, or Vermont.

QUALIFICATIONS

• 5+ years of agency experience in a client-facing role, with a strong focus on website strategy, project management, or UX/UI design, including leadership or mentorship responsibilities.
• Extensive experience creating and refining strategic wireframes and content outlines that drive both user experience and business outcomes.
• Proven track record of leveraging analytics tools (e.g., Google Analytics, Hotjar) to derive actionable insights and lead data-driven initiatives for optimizing website performance and conversion rates.
• Expertise with CMS platforms (e.g., HubSpot, WordPress) and a comprehensive understanding of web functionality, with experience overseeing teams or collaborating across departments to deliver seamless digital experiences.
• Advanced proficiency with design and collaboration tools such as Sketch, InVision, Figma, Kantata (or similar platforms), with experience guiding teams in their effective use.
• Exceptional communication and client management skills, with demonstrated ability to lead high-level strategy conversations, manage large or complex projects, and drive results.
• Proactive, curious approach to learning, with a focus on staying current with emerging trends and tools within the HubSpot ecosystem.

LOCATION

This is a remote role with location-based eligibility requirements. We are currently seeking applicants located in Connecticut, Florida, Georgia, Maine, Massachusetts, New Hampshire, New York, North Carolina, Rhode Island, or Vermont.

ROLE OVERVIEW

Join our team as a Senior Web Strategist and take the lead in shaping client website projects from strategy to execution! Your expertise will be key in translating client objectives into high-performing websites. In this role, you’ll develop user-centered strategies, create wireframes, and ensure websites meet client goals. While this position doesn’t involve hands-on design or development, you’ll play a critical role in driving website direction and facilitating seamless collaboration between the strategy, design, and development teams.
A strong technical understanding of web functionality and the ability to leverage data-driven insights to optimize performance will be essential for success. If you’re ready to make an impact and help clients achieve their digital goals, we want to hear from you!

RESPONSIBILITIES

• Client Strategy & Project Management: Lead client-facing project management for website design and development projects, ensuring timelines, budgets, and objectives are met (client meetings are approximately 25% of the role).
• Data-Driven Web Strategy: Conduct website audits using analytics tools (e.g., Google Analytics, Hotjar) to identify optimization opportunities and provide actionable recommendations, alongside creating wireframes and content outlines.
• Cross-functional Collaboration: Collaborate with internal teams (designers, developers, strategists) to ensure alignment and successful execution of website strategies.
• Client Success Monitoring & Reporting: Track and analyze website performance, providing insights and actionable recommendations to improve user experience and conversion rates.
• Problem Solving & Client Support: Address client challenges throughout the project lifecycle, ensuring smooth execution and maintaining strong client relationships.

THIS ROLE IS NOT

• A design-focused role involving graphics, animations, or visual elements.
• Responsible for web development or coding.
• Solely UX/UI design; the role is centered on strategy and wireframing, not executing design.