SEO & Content Growth Lead at Weekday

Navi Mumbai, maharashtra, India -

Full Time

Start Date

Immediate

Expiry Date

21 Mar, 26

Salary

1000000.0

Posted On

21 Dec, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Organic Growth, Search Strategy, Content Optimization, Technical SEO, Data Analytics, Keyword Research, Conversion Optimization, Site Performance, Search Visibility

Industry

Retail Apparel and Fashion

Description

This role is for one of our clients Industry: Marketing Services Seniority level: Associate level Min Experience: 5 years Location: Mumbai JobType: full-time \n \n ₹7,00,000 - ₹10,00,000 a year We are looking for an Organic Growth & Search Strategy Lead to scale discoverability, traffic quality, and conversions across our digital ecosystem. This role goes beyond traditional SEO—it blends search strategy, content optimization, technical performance, and analytics to drive sustainable, long-term growth. You will own search-led growth initiatives end to end, working closely with content creators, designers, developers, and marketing stakeholders to ensure our platforms rank well, convert effectively, and adapt quickly to search engine changes. What You’ll Own Search & Organic Growth Strategy Build and execute a holistic organic growth roadmap aligned with business goals. Identify high-impact growth opportunities across search, content, and site performance. Translate search demand and user intent into actionable growth initiatives. Content & On-Site Optimization Partner with content teams to shape SEO-led content frameworks and publishing strategies. Improve page structure, internal linking, metadata, and topical authority. Optimize landing pages to increase organic conversions and engagement. Technical & Platform Optimization Conduct regular site health checks covering crawlability, indexing, performance, and UX. Collaborate with engineering teams to resolve technical blockers impacting organic visibility. Support improvements in site speed, mobile experience, and structured data. Performance Tracking & Insights Monitor organic performance using analytics and SEO tools. Track rankings, traffic quality, user behavior, and conversion outcomes. Generate insights and recommendations using data—not assumptions. Collaboration & Continuous Improvement Embed search best practices into content, design, and development workflows. Stay ahead of algorithm changes, SERP trends, and emerging search formats. Test, learn, and iterate to continuously improve organic performance. What Will Make You Successful Proven experience driving organic traffic growth for content-rich or product-led platforms. Strong understanding of search intent, ranking signals, and organic conversion optimization. Hands-on experience with tools like Google Analytics, Search Console, Ahrefs, SEMrush, or similar. Ability to translate data into clear insights and prioritized actions. Comfortable collaborating with technical and non-technical stakeholders. Working knowledge of HTML, CSS, CMS platforms, and how websites are structured. Proactive mindset with ownership over outcomes—not just tasks. Bonus Points If You Have Experience building SEO-led content strategies at scale. Strong exposure to technical SEO, performance optimization, and indexing challenges. Background in link acquisition, digital PR, or authority-building initiatives. Experience working in high-growth, content-heavy, or competitive search environments. Key Skills Organic Growth · Search Strategy · Content Optimization · Technical SEO · Data Analytics · Keyword Research · Conversion Optimization · Site Performance · Search Visibility \n

Responsibilities

You will own search-led growth initiatives end to end, working closely with various teams to ensure our platforms rank well and convert effectively. This includes building and executing a holistic organic growth roadmap and optimizing content and site performance.