ABOUT SALES FUEL

We are a fast growing B2B lead generation company helping small UK businesses connect with the right customers. We cover a wide range of industries, from solar panels and double glazing to health insurance, mortgages, and cosmetic treatments. As we expand our own lead gen brands, we’re also preparing to offer marketing services to local businesses, helping them improve their websites, content, and digital presence. That’s where you come in. We’re looking for a creative Content Writer to support both our internal growth and future client work.

ABOUT THE ROLE

You’ll be at the heart of our content and SEO efforts, creating material that helps our brands rank, convert, and grow. Initially, you’ll focus on producing high quality content for our own brands, including SEO pillar pages, blogs, case studies, PPC ad copy, and social media posts. Once our brands are optimised, you’ll also support clients with website content and campaign messaging. This role suits someone who loves writing but also understands how content fits into the bigger digital marketing picture and can confidently switch between landing pages, blogs, and ad copy across different sectors.

WHAT YOU’LL BE DOING

• Writing SEO optimised copy across areas like home improvement, insurance, legal, finance, and more.
• Creating pillar pages, blogs, landing pages, case studies, and website copy to drive organic traffic and conversions.
• Crafting engaging PPC ad copy and content for paid and organic social campaigns.
• Supporting SEO strategy by aligning content with keyword targets, search intent, and campaign goals.
• Helping with content planning, keyword research, and topic ideation alongside SEO and marketing teams.
• Assisting with content creation for client websites as we launch our agency offering.
• Maintaining a consistent brand voice across platforms and formats.