SEO Copywriter at StoneX Group

Cape Town, Western Cape, South Africa -

Full Time

Start Date

Immediate

Expiry Date

10 May, 26

Salary

0.0

Posted On

09 Feb, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

SEO Writing, Copywriting, Financial Products, Content Strategy, Digital Marketing, Attention to Detail, Collaboration, SEO Tools, Technical Copy, Proofreading, Audience Targeting, Content Development, Market Communication, Stakeholder Engagement, Content Metrics, Adaptability

Industry

Financial Services

Description

Overview Connecting clients to markets – and talent to opportunity. With 4,500+ employees and over 300,000 commercial, institutional, payments, and retail clients, we operate from more than 70 offices spread across six continents. As a Fortune 100, Nasdaq-listed provider, we connect clients to the global markets – focusing on innovation, human connection, and providing world-class products and services to all types of investors. Whether you want to forge a career connecting our retail clients to potential trading opportunities, or ingrain yourself in the world of institutional investing, StoneX Group is made up of four business segments that offer endless potential for progression and growth. Responsibilities Position Purpose: The SEO Copywriter works within the Content team to ensure that all Market and Product content across our websites and other marketing channels is consistent, compliant, and meets the SEO objectives of the company. They are expected to deliver high-quality, technically accurate, and SEO-friendly content to support regional channel and product marketing. Primary duties will include: Write, edit, and suggest content that entices, engages, and converts organic prospects for all regions and brands, ensuring that StoneX achieves its organic conversion targets. Write clear, persuasive, original product and technical copy for all elements of the digital marketing mix, including landing pages, education pages, pillar content, blogs, video scripts, graphics, and more. Proofread copy to check spelling, grammar, and tone of voice. Liaise with internal colleagues and external parties, e.g. agencies and subject matter experts. Work with key stakeholders to help develop an organic content strategy for all product and market communications, ensuring a regular output of content that brings new converting users to the StoneX website. Refine product and market content offering by regional relevance. Constantly ensure documentation and content are up to date. Engage with Product and Platform teams to ensure all upgrades, enhancements, and evolutions are recorded and accurately reflected in all the product content areas. Liaise with business stakeholders to align and unify the messaging across the website, ensuring consistent and impactful communication that reflects the Desk's services and goals. Ability to follow the requirements of an SEO Content brief. Good knowledge of topical authority, understanding the semantical relationship between on-page Copy elements. Ability to target and address a specific audience within compliance and SEO boundaries. Qualifications To land this role you will need: At least three years of copywriting experience, preferably within the financial industry. At least two years of experience of SEO writing. Understanding of financial products (CFDs, spread betting, OTC, and listed derivatives) and different asset classes (equities, fixed income, commodities, foreign exchange). Working knowledge of SEO tools like SEO Surfer or related products and Keyword Planner. What makes you stand out: A passionate writer with a clear understanding of SEO principles, content strategies, and the latest digital marketing trends. Calm, confident, pragmatic, enthusiastic, and adaptable; capable of managing tight deadlines and shifting priorities while maintaining a high level of output. Able to receive and act upon direction maturely and contribute positively in a collaborative working environment. Self-motivated, with a desire to develop and a willingness to learn about StoneX Group’s products and services. High degree of attention to detail, taking responsibility for ensuring all copy is accurate, consistent, and aligned with SEO best practices. Capable of effectively communicating with both marketing and technical teams to ensure seamless integration of content strategies. Experience in analyzing and leveraging SEO metrics and insights to refine content, improve rankings, and drive meaningful engagement. Demonstrate resilience and adaptability when communicating with multiple stakeholders involved in the website production process, ensuring clarity, alignment, and timely delivery. Education / Certification Requirements: Educated to degree level or equivalent. Solid technical content and SEO-related copy creation experience within a digitally led financial vertical marketing organization. Working environment: Hybrid/In-office: 4 days per week working from the office. #LI-Hybrid #LI-MA1

Responsibilities

The SEO Copywriter is responsible for creating high-quality, SEO-friendly content that engages and converts organic prospects across various marketing channels. They will work closely with internal teams and stakeholders to develop and refine content strategies that align with the company's SEO objectives.