We’re on the hunt for a SEO and Digital Performance Consultant to join our dynamic team at one of the North of England’s top integrated marketing agencies. As a key player in our Digital Marketing team, you’ll be at the forefront of delivering SEO and excellent customer service to our clients.

SKILLS & EXPERIENCE

• 2+ years of good knowledge, understanding and experience in SEO, with a focus on keyword research, content optimisation, on-page, off-site or technical SEO.
• Digital Marketing qualifications
• An understanding of search engine algorithms, ranking & tools
• Proven experience with SEO programmes and Analytics packages, including GA4, Google Tag Manager, Screaming Frog, SEMrush, PageSpeed Insights
• Knowledge of keyword research and data mining tools
• An understanding of other digital marketing channels and how and where SEO sits within the mix
• Good problem solving and analytical skills
• Using data-driven approaches to analysis and reporting
• Able to use own initiative and work independently alongside working within the digital marketing team
• Excellent written and verbal communication skills

• Using insights to devise best in class SEO strategies that are aligned with client’s business and marketing objectives
• Conducting regular in-depth technical audits with recommended fixes and priorities using tools such as Screaming Frog, SEMRush, Google Search Console and Page Speed Insights
• Analyse, evaluate and produce monthly SEO & website performance reports to assess digital performance and track keyword rankings vs competitors providing clear insights and actions
• Work closely with the web and digital marketing teams to ensure SEO best practice across all websites and identify opportunities and improvements can be made
• Support our website development team in the effective launch/migration of website projects including pre and post live SEO work
• Conduct extensive and targeted keyword research and use this to make decisions on clients’ website structure, make on-page SEO improvements and optimise content and page authority
• Formulating SEO based KPIs aligned with wider marketing objectives
• Creating SEO content plans and briefing in content to be created for SEO purposes
• Manage link building strategy, conduct backlink audits and identify potential opportunities for digital performance growth
• Conducting in-depth competitor landscape reviews to help inform strategies
• Undertake digital performance deep dives into websites to analyse and evaluate performance and identify clear improvements aligning with clients’ objectives.
• Attending client meetings to review performance and make recommendations for ongoing improvements
• Work collaboratively within the team, taking ownership of smaller accounts or tasks
• Support wider PPC & paid social media team on implementation of any paid digital marketing tasks
• Creating activity plans aligned to client objectives
• Remain up to date with the latest SEO Trends and Algorithm updates and share knowledge across relevant teams