A Competitive Salary | Discounts on Selected RACV Products
Responsibilities
Implement the onsite and offsite SEO best practice techniques across all RACV digital properties.
Facilitate enterprise wide SEO education and training and influence the role SEO plays in all digital content.
Implement the SEO strategy for all RACV digital properties.
Establish networks within Digital, Marketing and product teams to influence SEO opportunities and inbound traffic uplift.
Monitor RACV digital properties and provide analysis, recommendations and liaise with business stakeholders to implement changes and uplift.
Create proactive SEO data and insights and communicate out to the wider business.
Establish link building and content audit and optimisation across core products.
Support SEO / SEM overlay strategic opportunities, Google My Business management and ensure all reporting and recommendations are implemented meeting RACV quality assurance and guidelines.
Reporting on the effectiveness of SEO activities to stakeholders and providing insights for future campaigns.
Stay up-to-date with the latest trends and changes with SEO and major search engines