Job Title: Social and Content Manager
Work Location: London, UK (3 days on-site in Soho)
Start Date: ASAP
The Business of Creativity, part of Whalar Group, is an education and consultancy hub dedicated to helping individuals and organizations unlock their creative potential. We exist to champion imagination as the most valuable skill of the future. Through expert-led courses, thought leadership, live events, community engagement, and bespoke consultancy, we help people and brands harness creativity as a powerful force for transformation. Our offering spans learning, leadership, connection, and counsel, designed to liberate creativity in a world increasingly shaped by automation. Learn more at businessofcreativity.com.

ABOUT THE ROLE:

We’re looking for a sharp, imaginative and hands-on Social and Content Manager to drive the next phase of our content evolution. This role goes beyond social media, while you’ll own our presence across Instagram, TikTok and YouTube, you’ll also help shape our broader content strategy. From curating our weekly newsletter, to launching our debut podcast series, you’ll be at the forefront of building an ambitious, multi-format content ecosystem. You’ll also play a supporting role in product, collaborating with our Online Learning Director to bring our courses to life across video, platform and marketing touchpoints. This is an opportunity for a creative all-rounder with a passion for storytelling, AI, education and brand-building to shape the voice and vision of a fast-growing creative education company.

HERE’S WHAT YOU’LL DO DAY TO DAY:

• Own and evolve our social media strategy across Instagram, TikTok, and YouTube, with a focus on growth and engagement.
• Plan, create, and publish compelling short-form content from our courses, events, podcast, and newsletter.
• Manage day-to-day social publishing, including scheduling, posting, and community engagement.
• Monitor platform trends and test new formats (e.g. Reels, Shorts, TikTok trends) to optimize performance.
• Build meaningful audience relationships and turn followers into loyal fans.
• Reimagine and write our weekly newsletter using AI tools and archived content, maintaining consistent tone and alignment with brand goals.
• Collaborate with the founding team to deliver newsletter content that supports launches and drives engagement.
• Support the production of our podcast series—handling planning, guest coordination, and post-production workflows.
• Develop creative promotion strategies for the podcast across all platforms.
• Assist in developing new online courses and repurposing course content for marketing across web, social, and email.