Social/Digital Media Creator at Brownstein Group Inc

Philadelphia, Pennsylvania, United States -

Full Time

Start Date

Immediate

Expiry Date

12 Feb, 26

Salary

0.0

Posted On

14 Nov, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Social Media, Content Creation, Creative Problem Solving, Visual Design, Campaign Development, Brand Strategy, Adobe Creative Cloud, Photography, Video Production, Social Media Trends, Audience Engagement, Creative Storytelling, Influencer Strategies, Presentation Skills, Communication Skills, Entrepreneurial Spirit

Industry

Advertising Services

Description

Description About Born and Raised Recognized as an AdAge Small Agency of the Year, an AdWeek Agency of the Year Finalist and an inductee in AdWeek’s Madison Avenue Walk of Fame, Born and Raised is the reimagined advertising practice of Brownstein Group. Combining the experience of a legacy with the hunger of a new generation, the agency delivers creative and strategy that help brands break barriers and create work that can’t be ignored. Born and Raised is built on independent thinking and collective creativity — because it takes a village to raise a great idea. About Brownstein Group Brownstein Group is an independent agency network based in Philadelphia, comprised of Born and Raised, Red Thread PR, Nucleus Digital and Poster Child. Founded at the height of the Creative Revolution in 1964, we are one of the longest-running independent agencies in the country, offering expertise across brand strategy, advertising, public relations and digital services. We build unstoppable brands by helping clients navigate the changing tides of culture and business with a focus on Brand Longevity™, and have worked with a range of companies including IKEA USA, Comcast Xfinity, TruGreen, AtlantiCare, The GIANT Company, Humana, Wawa and NJM Insurance Group. Ranked as an O’Dwyer’s Top 100 National PR Agency and one of Fortune Magazine’s Top 100 Best Places to Work for Women, Brownstein Group is relentless in the pursuit of breakthrough ideas, and dedicated to its clients and people. Job Description *Must submit a website/portfolio of work* Born and Raised is seeking a savvy social media content specialist to join our team of makers. In this role, you will contribute to the development and production of ideas that translate the creative brief into social media content. The Social/Digital Media Creator is responsible for concepting and executing social media initiatives under the direction of the Born and Raised creative leadership. This creator will take the lead on idea generation and creation for all social platforms. You are a self-starter and a creative problem solver with a visual/design background who can concept and create content just as well as you can advise on the best practices across the varying present and emerging platforms. You have experience developing social campaigns and creating original social concepts either for a brand, or as an extension of an advertising campaign. You understand the clients’ businesses and the digital media landscape and can bridge the two in ways that can only be executed in the social media realm. At Born and Raised, we prize bold, brave, and brilliant ideas and are looking for similar qualities in the past work of applicants. Requirements Responsibilities: Ideate and create across all social platforms; Bring a “Social and Mobile first” view of content; Conceptualize alongside creative teams as a Creative Social Storyteller Create highly shareable content for a variety of social media channels, with excellent judgment, instincts, and a sharp feel for the social media landscape Source, create, and publish timely social media content Work closely with teams to ensure conceptual continuity across all channels Champion the agency’s creative work and inspire compelling creative Identify opportunistic cultural moments that insert our clients into trending topics Support internal team by providing social media recommendations Understand the organic social media landscape and platform optimization to grow clients’ social media engagement Spearhead creative thought leadership and fluency in each brand’s unique voice and value proposition to develop impactful and on-brand campaigns Work with account teams on all major client accounts that require or will require social content Identify best practices based on emerging social trends, monitor news and events for unexpected content opportunities to create and promote new content Liaise with internal brand teams and external partners in relation to strategic recommendations Oversee influencer / creator strategies and help manage partners in collaboration with Brand Team and/or Poster Child, Brownstein Group’s influencer relations arm. *This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities and activities may change or new ones may be assigned at any time with or without notice. * Qualifications: 3-5 years of agency and/or social media experience driving and designing social content for multiple accounts or brand/client-side BS / BA Advertising / Communications / Marketing / Graphic Arts preferred Can provide work samples, a portfolio, and point of view on best current social campaigns The ability to capture photos and short-form video is a plus Must be familiar with Adobe Creative Cloud, AI-powered creation and platforms’ native tools Fluency of major social platforms and creative best practices for ad results across channels (Facebook, Instagram, Twitter, TikTok, LinkedIn, Pinterest, YouTube, Google, etc.) Has a deep understanding of platform best practices for Meta, TikTok, Snap and other digital channels Comfortable working with performance data as both a guide and inspiration for improving creative Excellent presentation skills, detail-oriented, able to manage multiple projects Passion for social media, emerging social trends, creativity, and audience-first thinking Effective communicator with excellent verbal and writing skills A self-starter with an entrepreneurial spirit, endless career ambition, is resourceful, and always investigates new creation tools Special Sauce We’re Looking For: Desire to be part of a great team for incredible clients Always be innovative, creative, and a brand champion All-around positive person who thrives in a fast-paced environment A “Can Do!” attitude—willing to roll up your sleeves and work with the entire Brownstein Group team Physical Requirements & Working Conditions: Ability to sit or stand for prolonged periods of time Visual Acuity Ability to use office equipment Requires time in office buildings or outdoors Perks for your well-being: Brownstein Group offers the following benefits so you remain unstoppable: An opportunity to collaborate and create with some of the smartest, coolest, and most interesting people in the industry A competitive salary Health benefits Wellness programs 401K program Remote Working Flex Days Summer Hours Unlimited PTO Brownstein Group is committed to cultivating a culture of inclusion and authenticity. The sum of our collective individual life experiences, uniqueness, knowledge, creativity, self-expression, and talent that our employees bring to their work represents not only a major part of our culture, but our work and Brownstein’s success as well. Brownstein Group is an equal opportunity employer. When bringing people into our team, we welcome the unique perspectives they bring related to their experience, culture, education, ethnicity, race, sex, gender identity and expression, nation of origin, age, languages spoken, veteran’s status, color, religion, ableness, sexual orientation, and beliefs. We believe in the strength of our people and the power in diversity. We’re always working on being more inclusive and there will always be more work to do, so please come and join us.

Responsibilities

The Social/Digital Media Creator will ideate and create content across all social platforms, ensuring conceptual continuity and championing the agency’s creative work. This role involves identifying cultural moments to engage clients in trending topics and providing social media recommendations.