JOB DESCRIPTION

Remote/Hybrid: This role is based REMOTEbut if you live within a 50-mile radius of Warren, MI - Cadillac Tower you are expected to report to that location three times a week, at minimum. This job may be eligible for relocation.
Submission: Along with your resume, please include a link to your active social media channel displaying your portfolio of content creation and social executional capabilities (brand, outlet or personal content), on your resume or application materials.
We are seeking an enthusiastic and motivated Social Media Content Creator to join the GM Social Media & Global Marketing team at a leading vehicle brand. In this content creation focu sed role, you will support the creation of engaging and on-brand content for TikTok, Instagram, YouTube Shorts, and other social platforms. Y ou will play an essential role in supporting content production, capturing assets, and assisting with the execution of our social media strategy. As a key contributor to the team, you will work closely with senior team members and help bring fresh, trend-driven content to life across platforms.

QUALIFICATIONS:

• Experience: 2+ years of experience in social media content creation, video production, or editing for a brand or publisher.
• Portfolio: A portfolio that demonstrates experience with social media platforms, particularly Instagram and TikTok.
• On-Camera Comfort: Comfortable participating in on-screen content creation, contributing to the brand’s voice with enthusiasm and authenticity.
• Social Media Knowledge : A solid understanding of the social media landscape, including trends, best practices, and platform-specific strategies.
• Technical Skills: Proficient in video capture and editing tools, including Adobe Premiere Pro, Photoshop, CapCut , and in-app editing features.
• Collaboration & Teamwork: Strong team player with a collaborative attitude, eager to contribute to creative brainstorming sessions and assist with content production.
• Education : Bachelors degree required .
• Travel : up to 50%
  

ADDITIONAL JOB DESCRIPTION

Compensation:

• The expec ted base compensation for this role is: ($76,100-$121,600 ). Actual base compensation within the identified range will vary based on factors relevant to the position.
• Bonus Potential: An incentive pay program offers payouts based on company performance, job level, and individual performance.
• Benefits: GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more.

GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP (e.g., H-1B, TN, STEM OPT, etc.) NOW OR IN THE FUTURE.
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• Content Support & Capture: Assist in shooting, editing, and producing engaging video and image content for social media platforms (TikTok, Instagram, YouTube Shorts), with a focus on short-form content.
• On-Screen Assistance: Help represent the brand in front of the camera, contributing to video content while maintaining an authentic and relatable presence.
• Content Calendar & Planning: Collaborate with the Social Media Strategist to execute the content calendar, ensuring content is delivered on time and aligns with brand objectives .
• Trend Research & Integration: Monitor social media trends and popular content formats, helping integrate timely , culturally relevant trends into our content.
• Collaboration: Work alongside other team members, agencies, and stakeholders to brainstorm content ideas and ensure all assets align with brand guidelines.
• Content Optimization: Support the adaptation of content to optimize performance across various platforms, learning the nuances of each channel’s audience.
• Event & Shoot Support: Assist with content capture during shoots, events, and special projects, ensuring timely delivery of content for posting.