Social Media Coordinator at RIDGEWELLS INC

Bethesda, Maryland, United States -

Full Time

Start Date

Immediate

Expiry Date

24 Mar, 26

Salary

65000.0

Posted On

25 Dec, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Video Production, Social Media Skills, Content Creation, Graphic Design, Editing, Communication, Marketing Campaigns, Brand Awareness, Adobe Software, Canva, Content Scheduling, Trend Identification, Organizational Abilities, Multitasking, Event Coverage, Search Engine Optimization

Industry

Hospitality

Description

Job Details Job Location: Ridgewells Headquarters - BETHESDA, MD 20816 Position Type: Full Time Education Level: 2 Year Degree Salary Range: $60,000.00 - $65,000.00 Salary Travel Percentage: Negligible Job Shift: Day Job Category: Marketing The Social Media Coordinator will embody bold creativity and strategic thinking to produce wow-worthy video and social media content that engage our audiences and elevates our brand within the catering and events industry. Ideal candidates possess strong video production and social media skills, with a focus on creating content for platforms such as Instagram and TikTok. In addition to video production, the Social Media Coordinator will execute marketing campaigns and maintain a robust content calendar for platforms including Facebook, Instagram, TikTok, Pinterest and LinkedIn. Candidates have demonstrated experience utilizing various content creation and scheduling tools such as Adobe software, Canva, Tailwind, and Later. Leveraging digital and traditional means, the Social Media Coordinator will work hands on furthering the brand awareness of Ridgewells Catering with an end goal of continued business growth. RESPONSIBILITIES: Other responsibilities include, but not limited to: Creative Content Creation, particularly social media-oriented video content Execute omni-channel marketing campaigns by publishing engaging content to Google, Website, and Social Media platforms. Attend events to create real-time photo and video content for social channels. Stay informed on the latest marketing trends, tools, and applications. Uphold consistent and compelling brand voice across all marketing channels. Enhance brand credibility and trust with key audiences by maintaining a timely and consistent posting schedule. Monitor potential brand issues and respond effectively to maintain a positive brand image. Regularly report on post and campaign performance to maximize results and ROI. Ensure content is optimized for search engine results to increase brand awareness. Regularly contribute and maintain multi-use image bank for all departments to use in marketing and sales. Work closely with different teams to develop engaging content that supports business objectives. Ensure marketing efforts are well-integrated with the company's overall strategy and brand messaging. Performs other duties associated with the position that are reasonably assigned to support the overall needs of the business Qualifications Bachelor’s degree in marketing/related field, and 3-5 years of related work experience including internships. Experience and understanding of catering and events industry. Strong video production and social media skills, with a focus on creating video content for platforms such as Instagram and TikTok. Keen ability to identify social media content trends, adapt them according to brand voice and guidelines, and execute in a timely manner. Demonstrable experience in content creation, graphic design, editing and communication. Experience using social media platforms such as Facebook, Instagram, TikTok, Pinterest, and LinkedIn. Experience using content scheduling platforms such as Tailwind, Planoly, Later, etc. Knowledge and understanding of Adobe software and other content creation tools like Canva. Knowledge of Microsoft SharePoint, OneDrive and file management platforms such as FileCamp or DropBox. Positive attitude, detail-oriented with strong multitasking and organizational abilities. BENEFITS: Health insurance Dental Insurance Vision Insurance Short and Long-Term Disability Life insurance Paid time off 401K Retirement Plan

Responsibilities

The Social Media Coordinator will create engaging video and social media content while executing marketing campaigns across various platforms. They will also monitor brand image and report on campaign performance to maximize results.