COMPANY OVERVIEW

The Tumour Foundation of BC is dedicated to improving the health and well-being of British Columbians affected by neurofibromatosis (NF) through comprehensive support, educational and awareness initiatives.

SUMMARY

The charity is seeking a part-time Social Media Coordinator to help raise awareness and build community for individuals affected by NF. If you are passionate about storytelling, advocacy, and online engagement, this role offers the opportunity to amplify our message, create meaningful connections, and directly support our mission.

QUALIFICATIONS

• Proven experience managing social media for a nonprofit, advocacy group, or mission-driven brand.
• Strong design skills with Canva, with the ability to work strictly within an existing brand kit (colours, fonts, logos).
• Knowledge of accessible design for social media (readability for neurodiverse audiences).
• Excellent writing and visual storytelling skills.
• Strong organizational skills and ability to work independently with minimal supervision.
• Experience creating reels or short-form video content.
• Comfort with documenting or curating content during live events.
• Ability to translate organizational goals into measurable social media strategies.
• Passion for advocacy, health-related causes, or lived experience with a rare disease (an asset but not required).

• Create and publish engaging content across Instagram, Facebook and LinkedIn in alignment with the Foundation’s mission and brand.
• Design simple, clean, and visually appealing graphics in Canva for posts, stories, and campaigns.
• Ensure all content is accessible and inclusive, designed for readability and ease of understanding by diverse audiences, including those with learning differences.
• Monitor channels and respond to comments and messages with compassion and professionalism.
• Increase engagement through interactive tools like polls, quizzes, and stories.
• Track analytics and provide short reports on performance and reach.
• Collaborate with the Executive Director on campaign planning and special initiatives.
• Publish a minimum of 3 polished posts per week, plus stories or reels as needed to increase engagement.