About the job

This position requires in-person collaboration up to five days a week. This arrangement is subject to change based on business requirements.

Why WestJet

Since our story took off in 1996, WestJet has strived to enrich the lives of everyone in our world; a career with us is no exception. We’re proud to be one of Canada’s most admired and respected corporate cultures and continuously aim for the highest standards of service and success.

Join us, this is where your career story takes off.

Do you live and breathe social media and enjoy creating and conceptualizing high quality video and photo content for social channels? Are you passionate about travel and inspiring others to explore the world? WestJet has a role open on our award-winning Social Media team that is perfect for you.

Overview Of Role

The Coordinator - Social Media is responsible for sourcing, capturing, editing and deploying content to the airline's social media channels (Instagram, Facebook, LinkedIn, Twitter, TikTok and Pinterest). The purpose of this role is to develop social content that engages our audiences through WestJet’s brand presence on social media, while contributing to WestJet's overall business goals. This role requires flexibility in scheduling, as working hours may vary depending on operational requirements and the needs of the business. Occasional evening, weekend, holiday, and event-based work may be required to capture and support social media content.

Key Deliverables

• In collaboration with other Social Media team members and stakeholders, manage the content calendar for WestJet's owned social media channels.
• Capture and/ or create high performing photo and video content for WestJet's social media channels.
• Edit photo and video content per WestJet's brand guidelines and channel best practices, including the development of social-first video for Instagram Reels and TikTok.
• Source user generated content (UGC) for WestJet's social channels.
• Support in developing and managing ongoing partnerships with content creators.
• Uphold the creative voice for WestJet, providing copywriting expertise for all social channels.
• 
  

Experience And Qualifications

• Diploma from a college or technical school or bachelor's degree
• 1-3 years’ experience planning and creating content for brand social media
• 1-3 years’ experience editing content for social media
• French as a second language is an asset, but not required
• 
  

Knowledge And Skill

Understanding of brand social media for Twitter, Facebook, Instagram, YouTube, LinkedIn, Pinterest, and TikTok is essential. Excellent mobile photography & videography skills are required. Knowledge of creative social media best practices and a keen interest in travel and the airline industry is ideal.

The Benefits Of Being a WestJetter

WestJet provides all WestJetters with a competitive total rewards package. On top of that, we offer:

• A fun and friendly culture with colleagues who work together to win
• Travel privileges for you and your family, effective from your start date
• Savings and Benefit programs that are flexible to meet your specific needs