EXPERIENCE WE ARE LOOKING FOR

• 2–5 years in social media, content, or community roles — ideally within tech, startups, or the creator economy.
• Demonstrated ability to grow social audiences and engagement.
• Hands-on experience with tools like Canva, CapCut, Figma, Descript, or Notion.
• Experience moderating or managing an online community.
• A strong understanding of internet culture, creator trends, and emerging platforms.

VALUES&CHARACTER

We’re looking for someone who

• Is obsessed with creators and storytelling.
• Finds joy in helping others grow and succeed.
• Thrives in fast-changing, ambiguous environments.
• Can wear multiple hats and contribute across marketing, growth, and community.
• Balances ambition with collaboration and humility.

ABOUT THE ROLE

Mission: turn Locals from a platform into a cultural movement by building a world-class social presence and an active creators’ community that drives sign-ups, engagement, and brand love. Your role will directly fuel our growth by creating content people share, managing a buzzing creators’ club, and building authentic partnerships with talent.

YOU WILL EXCEL IN THIS ROLE IF YOU HAVE

• Creative instincts: Strong copywriting, visual storytelling, and short-form video creation skills.
• Platform fluency: Deep understanding of TikTok, Instagram, YouTube, LinkedIn, and X — including trends, algorithms, and formats.
• Community mindset: Proven experience in nurturing online spaces into active, collaborative hubs.
• Execution speed: Ability to move quickly from idea to publish without sacrificing quality.
• Data-driven approach: Comfort with metrics, analytics, and using insights to iterate on content and community activations.
• Proactive ownership: Self-starter attitude, constantly generating and executing new ideas without waiting for briefs.

OUTCOMES OF THE ROLE (MEASURABLE TARGETS FOR YOUR FIRST 12 MONTHS)

Grow Locals’ social footprint

• Double Instagram followers and engagement rate within 6 months.
• Achieve at least 10% month-on-month growth across TikTok, LinkedIn, X, and YouTube.
• Deliver 2+ viral or widely shared campaigns per quarter, highlighting creator stories or platform value.

Build a thriving Creators Club (Locals Creators Hub)

• Triple active creator membership within 12 months.
• Maintain daily engagement from at least 40% of members through AMAs, challenges, webinars, and collaborative posts.
• Launch one high-quality creator activation per week.

Create a scalable co-creation content engine

• Collaborate with 20+ Locals creators per quarter to produce original content that feels authentic to them and showcases Locals.
• Capture and publish event-driven content (behind-the-scenes, interviews, creator spotlights) within 48 hours of events.

Drive creator sign-ups and brand sentiment

• Increase inbound creator sign-ups via social by at least 30% within the first year.
• Launch a monthly creator spotlight series that becomes a source of pride for those featured.
• Improve brand sentiment score via quarterly creator feedback surveys.