Own and manage the social media calendar for Windsor Smith Women’s

- Stay on top of key retail moments (including Afterpay sales), ensuring they are planned into the calendar and brought to life through timely, engaging content

- Conceptualise, create, and execute monthly social campaigns across Instagram, TikTok, and Facebook

- Shoot, edit, and publish high-quality photo and video content (organic + paid)

- Stay ahead of trends and translate them into on-brand, engaging content

- Manage and optimise paid social campaigns (Meta Ads) to drive engagement and brand awareness

- Plan, design, and execute EDM campaigns using DotDigital or similar platforms, ensuring alignment with broader marketing activity

• - Monitor performance, analyse insights, and identify growth opportunities across social and email channels