Overview:
At Haymarket, we’re home to some of the biggest and most loved consumer motoring brands in the UK, including What Car?, Autocar, and Classic & Sports Car. Our trusted, remarkable content reaches millions of people a month across digital, print, video, podcasts, apps and live events.
Autocar is the world’s oldest, most respected and, in our humble opinion, best automotive media title in the world. Founded as a magazine in 1895 that’s still thriving in print each week today, Autocar is now a multi-channel brand that’s home to the most exciting, engaging and informative automotive content wherever you get your motoring fix. Absorbed by car company CEOs, adored by car enthusiasts and appreciated just as much by car buyers, Autocar is the place to work to help not just inform people about the latest cars and people in the industry but influence them, too.
We’re seeking an organised, creative self-starter with proven social media experience who can manage the social media strategy and output across the Autocar brand.
You will develop creative content on a variety of social media channels and work with key stakeholders on how to maximise engagement with our audiences.
Responsibilities:

CORE RESPONSIBILITIES

• Develop engaging, creative, innovative audio, video and written content.
• Lead innovation across all our social media channels and work closely with our Apprentice. This is as well as teaching and encouraging team members in how to maximise engagement with our audiences.
• Video shooting and editing skills for social media; video is expected to be central to this role.
• Research and analyse social media trends, proving success with data.
• Establish best practice through personal endeavour and demonstrate to the wider teams how they can support and then undertake activity to grow our presence.
• Audit and analyse social media channels, using data to determine efficacy and areas for social media campaign improvement.
• Monitor and develop reports on competitor activity.
  Skills / Experience / Knowledge / Minimum Criteria:

YOUR SKILLS, EXPERIENCE AND KNOWLEDGE/ MINIMUM ROLE CRITERIA

• Strong interpersonal skills to bring teams with you on the journey to success
• Lead from the front, taking project direction from our brand editors
• Proactive content creation
• Experience of growing social media would be desirable
  We are a Disability Confident employer and offer guaranteed interviews to all disabled applicants who meet the above minimum criteria.
  To be considered as part of this initiative, please ensure you indicate if you have a disability when applying for the post. If you need any reasonable adjustments to enable you to fully participate in the recruitment process, please contact us at recruitment@haymarket.com.