Social Media Lead (Global Crypto Exchange) at Hyphen Connect Limited

, , Singapore -

Full Time

Start Date

Immediate

Expiry Date

22 Mar, 26

Salary

0.0

Posted On

22 Dec, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Social Media Strategy, Content Innovation, Creative Content Ideation, Market Analysis, Trend Monitoring, Leadership, Strategic Thinking, Executive Communication, Web3 Knowledge, Crypto Industry Familiarity, Engagement Driving, Content Governance, Collaboration, Performance Metrics, Brand Safety, Compliance Awareness

Industry

Staffing and Recruiting

Description

We are hiring for a global top-tier digital asset exchange, serving millions of users across multiple continents. The company operates in a highly competitive, fast-moving market and is known for strong product execution, deep liquidity, and rapid global expansion. They are now hiring a Social Media Lead to own global social strategy and execution across platforms. This role is responsible for global social media strategy, content innovation, and growth governance. You will lead social matrix operations across multiple platforms, working closely with regional teams, content creators, and marketing leadership. We are looking for someone creative, culturally sharp, and execution-driven, who understands the pace and dynamics of the Web3 / exchange industry. Key Responsibilities Own the global social media strategy, including platform positioning, content pillars, and growth goals Manage a multi-platform social media matrix (X / Twitter, Telegram, Instagram, TikTok, YouTube, regional platforms, etc.) Drive creative content ideation — bold, timely, and native to crypto culture Plan and execute content around market cycles, launches, events, and trending narratives Establish clear content governance, workflows, and performance metrics Collaborate with regional teams to ensure global consistency with local relevance Monitor trends, memes, sentiment, and competitor activity in real time Manage external agencies, creators, or internal editors where applicable Balance brand safety, compliance awareness, and growth velocity Qualifications & Background Proven experience leading social media strategy at scale, not just execution Strong creative instincts — able to “make things happen” and drive engagement Deep familiarity with Web3 / crypto / exchange industry rhythms, users, and narratives Strong leadership, strategic thinking, and executive communication skills

Responsibilities

The Social Media Lead will own the global social media strategy and manage a multi-platform social media matrix. They will drive creative content ideation and collaborate with regional teams to ensure global consistency.