GET TO KNOW OKTA

Okta is The World’s Identity Company. We free everyone to safely use any technology—anywhere, on any device or app. Our Workforce and Customer Identity Clouds enable secure yet flexible access, authentication, and automation that transforms how people move through the digital world, putting Identity at the heart of business security and growth.
At Okta, we celebrate a variety of perspectives and experiences. We are not looking for someone who checks every single box - we’re looking for lifelong learners and people who can make us better with their unique experiences.
Join our team! We’re building a world where Identity belongs to you.

QUALIFICATIONS:

• 7+ years of hands-on experience in social media, either in-house or at an agency.
• Experience leading, influencing and managing others.
• Possess great verbal and written communication skills when working directly with developers as an audience;
• Comprehensive understanding of the Developer community, trends, how devs interact/communicate, what motivates them and how to help them, etc.
• Inherent ability to switch to execution mode fast and report on impact.
• Experience managing the day-to-day operations of social media channels, including content creation, publishing, community management, and analytics.
• Proven ability to create content in multiple formats, including videos, carousels, etc.
• Ability to turn social measurement into insights and create actionable, data-backed reports, compile results, and provide recommendations.
• Comfortable thinking out of the box, running experiments and POCs.
• Self-driven, work well remotely, while maintaining strong visibility internally and to external developer communities
• Experience with social media publishing, listening, and analytics tools like Sprout Social.
• Technical understanding of the Identity landscape and ideal experience in Authentication (APIs, protocols, etc.) is preferable

ABOUT THIS ROLE

Okta is seeking a Social Media Lead to be in charge of Auth0’s Social Media Strategy, tell the Auth0 story to developers across all of the Auth0 social channels and maintain a vibrant community and conversations across developer-related channels.
You will lead a Social Media Manager and have the support of the Developer-Led Growth org, including the Developer Relations team. You will develop one-of-a-kind global campaigns, and create and execute on a social strategy. We’re working to significantly grow the reach and quality of our social presence this year and you will be a pivotal part of this expansion.

RESPONSIBILITIES:

• Define and execute Auth0’s global social media strategy including Twitter, LinkedIn, Instagram, TikTok, YouTube, Reddit, etc.
• Craft creative, on-brand content for Auth0’s owned social accounts.
• Identify what content to promote — from brand campaigns to event registrations — and on which channel.
• Develop processes and best practices to scale our social media function.
• Work closely with internal partners to ensure cross-promotional efforts remain on brand.
• Monitor the competitive landscape and make recommendations for innovative campaigns.
• Consistently set goals, and measure and optimize to reach them.
• Manage a Social Media Manager and influence other thought leaders in the Auth0 Product Unit to expand the reach of the Social Media function.
• Answer developer questions found on social media, forums, and comments.
• Capture and drive feedback to respective product, DevRel teams