JOB SUMMARY

We are seeking a creative and results-driven Social Media Manager to join our dynamic marketing team. The ideal candidate will be responsible for developing and executing our social media strategy to enhance our online presence, engage with our audience, and drive brand awareness. This role requires a deep understanding of social media platforms, content creation, and digital marketing trends.

SKILLS

• Proficient in social media management tools (Hootsuite, Buffer).
• Strong understanding of SEO principles and web analytics (Google Analytics).
• Experience in graphic design using Adobe Creative Suite (Photoshop, Illustrator).
• Knowledge of video editing techniques for creating engaging multimedia content.
• Excellent content creation skills with a focus on storytelling and brand messaging.
• Strong relationship management skills with the ability to engage audiences effectively.
• Familiarity with e-commerce platforms and digital marketing strategies.
• Ability to conduct social listening for brand sentiment analysis.
• Strong proofreading skills with attention to detail in written communication.
• Experience in public relations or brand management is a plus. Join us as we elevate our brand through innovative social media strategies!
  Job Type: Full-time
  Pay: $17.20-$21.00 per hour
  Expected hours: 48 per week
  Work Location: In perso

• Develop and implement comprehensive social media strategies that align with business goals.
• Create engaging content across various platforms including Facebook, Instagram, Twitter, and LinkedIn.
• Monitor social media channels for trends and insights through social listening.
• Manage social media advertising campaigns, including Facebook Advertising and other paid promotions.
• Utilize tools such as Hootsuite and Buffer for scheduling posts and analyzing performance metrics.
• Collaborate with the graphic design team to produce visually appealing content using Adobe Creative Suite, including Photoshop and Illustrator.
• Conduct keyword research to optimize content for SEO and improve organic reach.
• Analyze web analytics using Google Analytics to track the effectiveness of campaigns and adjust strategies accordingly.
• Engage with followers, respond to comments, and manage online community relationships.
• Proofread all content to ensure accuracy and adherence to branding guidelines.
• Stay updated on industry trends in digital marketing, e-commerce, and public relations.