Social Media Manager at Eeze

Birkirkara, Central Region, Malta -

Full Time

Start Date

Immediate

Expiry Date

07 Apr, 26

Salary

0.0

Posted On

07 Jan, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Social Media Strategy, Content Creation, Campaign Management, Analytics, Reporting, Compliance, Responsible Gaming, Player Engagement, Brand Management, Collaboration, Market Trends, Visual Content, Employee Spotlights, Diversity, Wellbeing, Event Coverage

Industry

Gambling Facilities and Casinos

Description

Job Summary We are looking for a creative, data-driven, and industry-savvy Social Media Manager with proven experience in the iGaming sector. You will be responsible for managing our brand’s presence across social platforms, driving player engagement, increasing retention, and supporting acquisition goals through impactful content and campaigns. This role collaborates closely with Internal Communications and HR to deliver people-focused content and strengthen our company culture online. Social Media Strategy & Execution Develop and implement a social media strategy tailored to our audience. Plan, create, and publish engaging content across platforms (Facebook, Instagram, TikTok, Twitter/X, YouTube, LinkedIn,). Build and maintain the brand’s online identity with consistent tone and theme. Content Creation & Management Working with the design team to produce visually appealing posts, reels, videos, livestream content, and promotional materials. Align social content with acquisition, retention, product launches, and campaign needs. Work closely with Internal Communications and HR teams to create people-related content, including Culture stories, Employee spotlights, Office updates, Recruitment campaigns, Employer branding initiatives, Diversity, wellbeing, and event coverage. Campaign Management Deliver organic and paid social campaigns that support acquisition, retention, and engagement KPIs. Collaborate with marketing teams to optimize campaign performance. Analytics & Reporting Track and analyse KPIs such as engagement, reach, conversions, retention, and community sentiment. Provide weekly/monthly performance reports with insights and recommendations. Monitor competitor trends and broader market movements. Compliance & Responsible Gaming Ensure all content adheres to gaming and company regulations, advertising standards, and responsible gaming guidelines. Work with compliance teams to ensure promotions and communications are approved and accurate.

Responsibilities

The Social Media Manager will develop and implement a tailored social media strategy, manage content creation, and execute campaigns to drive player engagement and retention. This role also involves collaboration with Internal Communications and HR to enhance the company's online culture.