Paired is a global staffing and recruiting agency that specializes in pairing remote work with top-tier talent!
We are dedicated to connecting talented individuals with remarkable companies in need of their skills. Our goal is to create fulfilling job opportunities for professionals around the world.
This is not a fluff, post-and-hope content role. We’re looking for a high-performance Social Media Manager who understands the relationship between great creative and commercial outcomes. You’ll be responsible for growing our clients’ reach, community, and content output across all major platforms, feeding our clients’ paid social pipeline, and ultimately driving bottom-line growth.
You’ll work directly with the Founder and Creative Lead, own all things organic social, and build a best-in-class presence from strategy through to execution.

What You’ll Own

• Develop and execute a high-performance content strategy across TikTok, Instagram, YouTube Shorts & LinkedIn
• Own and run the social content calendar — planning, scripting, posting, iterating
• Work with internal team, freelancers, or agencies to create scroll-stopping short-form video content: ideation, filming, editing
• Collaborate with the paid ads team to feed organic-first UGC and creative for performance testing
• Track performance and growth across all KPIs — followers, engagement, reach, clicks, and sales impact
• Manage influencer/creator briefs and relationships to source consistently high-quality UGC
• Be in touch with the culture — understand trends, memes, hooks, and moments to jump on
• Show up in content when needed — this is a “get in the game” role, not a behind-the-scenes one

REQUIREMENTS:

What We’re Looking For

• 2+ years in a social/content/brand role, ideally at a high-growth DTC brand
• Proven track record building brand accounts from the ground up — or scaling existing ones to 100k+
• Deep knowledge of TikTok, Reels, and short-form video editing — either creating or directing others
• Commercial mindset — you care about what performs, not just what looks good
• Strong copywriting, editing, and scripting ability
• Extremely online — you get culture, you move fast, and you never miss a trend
• Comfortable behind the camera or briefing creators to deliver high-quality assets

Nice-to-Haves

• Experience in wellness, health, fitness, or supplements
• Personal or niche page success (memes, fitness, aesthetics, etc.)
• Design chops — Canva, Figma, or basic video editing
• Creator/influencer network or personal content following

Please refer the Job description for details