ABOUT THE ROLE

Are you a strategic and innovative Social Media Manager looking for an exciting new opportunity in Perth?
At Face to Face Touring, we are looking for someone to take the reins of our social media strategy and drive growth across multiple platforms. You’ll collaborate closely with the marketing team to drive engagement, brand awareness, and ticket sales, using data-driven insights to continually optimise performance. From creating compelling ad content to managing geo-targeted campaigns, you’ll ensure that our social media efforts are both impactful and results-focused.
You’ll have the opportunity to truly own the voice and vision of the brand across platforms like Facebook, Instagram, TikTok, and YouTube. With a strong focus on paid social media campaigns, A/B testing, and audience engagement, you’ll drive measurable results while building our online community. If you’re passionate about live events and social media marketing, this is the role for you.
If you think you have what it takes, we’d love to hear from you! Please apply with a cover letter, highlighting why you’re the perfect fit for the role.

WHAT YOU’LL BE DOING

• Drive social media strategy : Lead campaigns from conception to execution, working to grow the brand’s presence.
• Execute paid campaigns : Manage and optimise social media campaigns across Facebook, Instagram, TikTok, and YouTube.
• Audience targeting : Build and manage geo-targeted campaigns to maximise relevance and reach.
• Create compelling content : Develop high-converting ad creatives based on performance insights.
• Collaborate cross-functionally : Work with the marketing team, ticketing agents, and venues to repurpose content and strengthen strategies.
• Campaign optimisation : Adjust strategies in real-time to meet campaign goals, tracking performance and budget adherence.
• A/B testing : Test creatives, audience groups, and formats to continuously improve campaign outcomes.
• Manage online community : Engage with followers, responding to comments and fostering relationships.