Social Media Manager at Wilhite Rose and Roberts PC

Denver, Colorado, United States -

Full Time

Start Date

Immediate

Expiry Date

07 Apr, 26

Salary

100000.0

Posted On

07 Jan, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Social Media Management, Legal Marketing, Content Creation, Video Production, Community Management, Analytics, Compliance, Strategic Planning, Collaboration, Problem Solving, Attention to Detail, Storytelling, Platform Algorithms, Engagement, Brand Management, Reputation Management

Industry

Law Practice

Description

Description Looking to become a team member at a?top tier award winning?personal injury law firm?? Are you both strategic AND tactical? Do you have strong legal marketing instincts? What is the difference in a social media presence and posting content, producing videos, and being visible? Great opportunity for the right person to fit the right seat! ?You will only be a fit if you exemplify our Core Values: Committed?- fearless, driven, accountable, resilient Mindful?– prudent, critical thinking, results oriented problem solvers Agile?– continually improve, love to learn, flexible Collaborative?– kind, authentic, FUN, team player who loves to win What's the role: Strategy & Ownership Own the firm’s end-to-end social media strategy aligned with brand, growth, and intake goals Define platform-specific strategies (Meta, Instagram, TikTok, YouTube, LinkedIn, Google Business Profile) Establish and evolve content pillars (education, authority, trust, community, verdicts, FAQs, video-first storytelling, Spanish-language content where applicable) Identify opportunities where social supports paid media, SEO, LSA, and intake conversion Hands-On Content Execution Write, edit, and publish social content across platforms Oversee and often directly create short-form video scripts, captions, hooks, and CTAs Maintain and execute against a detailed content calendar Collaborate with marketing team members, attorneys, intake leadership, videographers, and designers to ensure alignment with broader growth and client acquisition initiatives Ensure tone, voice, and messaging consistency across all channels Community, Brand & Reputation Management Actively monitor comments, DMs, and brand mentions Respond appropriately or escalate to the CMO, intake, legal, or leadership when needed Identify and mitigate reputational risks Support review strategy and trust-building initiatives Ensure client confidentiality and ethical compliance Analytics, Attribution & Reporting Own social performance reporting—not just engagement, but business impact Analyze performance by platform, content type, and campaign Connect social efforts to broader KPIs such as traffic, lead influence, and intake quality Present insights and recommendations to the CMO Continuously test, learn, and optimize based on data Compliance & Legal Advertising Standards Ensure all content complies with: Colorado Rules of Professional Conduct Legal advertising and ethical standards Review content carefully to avoid guarantees, improper language, or confidentiality breaches Serve as a gatekeeper for brand and compliance integrity Compensation & Benefits $75,000–$100,000 annual salary Competitive benefit package Medical, dental, vision 401(k) with match Flexible Time Off (FTO) Dog friendly campus We are serious about our Core Values and the what it takes to be successful in this role --- ONLY apply should you have these qualifications. Requirements Required Qualifications 5–8+ years of social media management experience Proven experience owning social strategy and execution Experience working in a regulated industry (legal strongly preferred) Strong writing, editing, and storytelling skills Deep understanding of platform algorithms, trends, and content performance Experience with short-form video and personality-driven content High attention to detail and excellent judgment Comfortable working with senior leadership and attorneys Preferred Qualifications Personal injury or legal marketing experience Spanish-language content experience Experience collaborating closely with CMO, intake, or sales teams Familiarity with attribution challenges in legal marketing Experience with tools such as Sprout, Hootsuite, Later, Meta Business Suite, GA4, or similar

Responsibilities

The Social Media Manager will own the firm's social media strategy and execute content across various platforms. Responsibilities include community management, brand reputation oversight, and performance analytics.