OVERVIEW

We are seeking a creative and analytical Social Media Specialist to join our dynamic marketing team. The ideal candidate will have a strong understanding of digital marketing strategies and a passion for engaging audiences through various social media platforms. This role will focus on enhancing our online presence, driving brand awareness, and supporting our e-commerce initiatives. The Social Media Specialist will work closely with cross-functional teams to develop content that resonates with our target audience.

REQUIREMENTS

• Proven experience in social media management or digital marketing, preferably in an e-commerce environment.
• Strong knowledge of SEO best practices and keyword research techniques.
• Proficiency in Adobe Photoshop, Adobe Illustrator, and other graphic design tools within the Adobe Creative Suite.
• Familiarity with social media management tools such as Hootsuite and Buffer.
• Excellent written communication skills with a keen eye for detail in proofreading.
• Ability to analyze data from Google Analytics to inform strategy adjustments.
• Creative mindset with the ability to generate innovative ideas for engaging content.
• Strong organizational skills with the ability to manage multiple projects simultaneously. If you are passionate about social media marketing and eager to contribute to a growing team, we encourage you to apply for this exciting opportunity.
  Job Type: Fixed term contract
  Contract length: 3 months
  Pay: $17.75-$36.71 per hour
  Expected hours: 20 per week
  Work Location: Remot

• Develop, implement, and manage social media strategies to increase brand visibility and engagement across platforms.
• Create compelling content tailored for different social media channels, including graphics, videos, and written posts.
• Utilize tools such as Hootsuite and Buffer to schedule posts and analyze performance metrics.
• Conduct keyword research and optimize content for SEO to improve organic reach.
• Monitor social media trends and adapt strategies accordingly to stay ahead of the competition.
• Collaborate with the graphic design team to produce visually appealing content using Adobe Creative Suite, including Photoshop and Illustrator.
• Manage Facebook Advertising campaigns to drive traffic and conversions for e-commerce initiatives.
• Analyze data using Google Analytics to assess the effectiveness of campaigns and make data-driven decisions.
• Proofread all content for accuracy and clarity before publication.