· Serve as the voice of One King West for the brand’s social media and online presence (including Facebook, Instagram, Twitter, LinkedIn, Pinterest, Yelp, etc.).
· Collaborate with the Marketing Manager to create a social media content calendar.
· Develop an optimal posting schedule, considering online traffic and engagement metrics.
· Develop and curate engaging content for social media platforms aligned with the One King West marketing initiatives and related strategies.
· Manage the creation and editing of written, video and photo content.
· Ensure a consistent and unified brand voice, look, and feel across social media channels.
· Interact with users and respond to social media messages, inquiries, and comments.
· Assist in developing and managing social media marketing and influencer marketing strategies.
· Monitor and manage the post-guest experience and feedback communication efforts through online reviews, social media channels and third-party platforms.
· Write customized review responses and post these replies across all digital and social review platforms.
· Monitor social media channels for industry trends and topics.
· Review analytics and create monthly reports on key metrics—present insights and trends to the leadership team.
· Suggest new initiatives to expand reach, increase engagements and attract potential guests through social media and online tactics.
· Work closely with the Marketing Manager to develop and support campaigns and projects.
· Other duties as assigned.

SPECIFIC JOB KNOWLEDGE, SKILLS, AND ABILITIES:

· Passion for social media and proficiency with major social media platforms and management tools.
· Demonstrated experience in social media content writing and managing social communities with strong copywriting and copy-editing skills.
· Proficiency with video and photo editing tools and digital media formats.
· Ability to understand historical, current, and future trends in social media and act proactively.
· Deep understanding of the brand tone and voice.
· Able to effectively respond to varying feedback with words leading to a positive outcome for the brand and customer.
· Strong problem identification and resolution skills with sound judgment.
· Excellent written, oral, and verbal communication skills.
· Well-organized, resourceful, and self-motivated.
· Proven ability to work effectively within a cross-departmental team with honed interpersonal skills.
· Ability to multitask, manage and focus on several deadlines in a demanding and fast-paced work environment.
· Ability to meet project deadlines and manage resources effectively.
· Due to the nature of the position, flexible work hours are a requirement.
EDUCATION and WORK EXPERIENCE:
· Post-secondary education in Marketing, Communications, Journalism, or a related field.
· 1-3 years of experience with social media marketing or content development.
· Strong knowledge and expertise with all major social media platforms.
· Direct experience with review sites, social media, and online community interaction as a voice for customer experience and satisfaction.
· Direct experience with Adobe Creative Cloud (Photoshop, Premier Pro, Illustrator, InDesign) or equivalent digital media editing tools is required.
· Working knowledge of Microsoft Office (Outlook, Word, PowerPoint, Excel).
One King West Hotel & Residence welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.
Job Type: Full-time
Pay: $50,000.00-$54,000.00 per year

Benefits:

• Company events
• Dental care
• Discounted or free food
• Extended health care
• Life insurance
• Vision care

Flexible language requirement:

• French not required

Schedule:

• 8 hour shift

Work Location: In perso

Please refer the Job description for details