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Social Media Marketing Vice President at Citi

New York, New York, United States -

Full Time

Start Date

Immediate

Expiry Date

20 Mar, 26

Salary

0.0

Posted On

20 Dec, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Social Media Management, Content Creation, Paid Social Campaigns, Legal Compliance, Reporting, Cross-Functional Collaboration, Innovation, Process Efficiency, Sponsorships, Influencers, Thought Leadership, Best Practices, Analytical Skills, Communication Skills, Presentation Skills, Social Media Trends

Industry

Financial Services

Description

Develop clear briefs for agency parents and oversee content creation, ensuring alignment with brand and business goals. Partner with media teams to plan, execute, and optimize paid social campaigns. Manage legal reviews and compliance for all social content. Deliver reporting and insights to senior leadership and partners, highlighting impact and opportunities. Foster cross-functional collaboration to integrate social into prioritized marketing initiatives. Drive innovation by adopting emerging platforms and creative strategies. Identify and implement process efficiencies and cost-saving opportunities. Serve as a social media subject matter expert for sponsorships, influencers, and partnerships. Lead on thought-leadership and knowledge-sharing by socializing best practices across the organization. 5-8 years of experience managing social media programs (brand or agency); financial services experience a plus. Deep knowledge of social media trends, best practices, and platform capabilities. Strong creative vision with attention to detail. Analytical mindset with expertise in social KPIs and influencer metrics. Proven ability to manage multiple projects and collaborate cross-functionally. Excellent communication and presentation skills. Experience working with social media management platforms. Experience leading and supporting paid social media campaigns. ------------------------------------------------------ For complementary skills, please see above and/or contact the recruiter. ------------------------------------------------------ Anticipated Posting Close Date: Dec 26, 2025 ------------------------------------------------------

Responsibilities

Develop clear briefs for agency partners and oversee content creation, ensuring alignment with brand and business goals. Partner with media teams to plan, execute, and optimize paid social campaigns.