Social Media Specialist & Content Creator

at  SMD Fashion Group

Job Title: Social Media & Content Creator (Part-Time, 20 hours/week)
Location: Montréal
Company: SMD Fashion Group
About Us: SMD FASHION Group is a dynamic and innovative leader in the B2B fashion apparel and accessories space, continuously growing and evolving to meet the needs of our industry. We’re seeking a creative and detail-oriented social media & Content Creator to help elevate our brand’s online presence. If you have a passion for social media, content creation, and driving meaningful engagement, we’d love to have you join our team!
Position Overview:
We are looking for a Social Media & Content Creator to manage and grow our presence on Instagram and Facebook. This part-time position (20 hours per week) will involve creating engaging content, managing our social media platforms, and executing Facebook Ads campaigns to increase brand visibility and drive sales.

Key Responsibilities:

• Create engaging and on-brand content for Instagram and Facebook, including posts, stories, and videos.
• Develop and maintain a consistent social media content calendar aligned with marketing objectives.
• Manage daily posting and interactions on both Instagram and Facebook to boost engagement and community building.
• Plan and execute Facebook Ads campaigns, including ad creation, targeting, and performance analysis.
• Monitor social media trends and adjust content strategies accordingly.
• Collaborate with the marketing team to create content that aligns with broader marketing and branding goals.
• Track and report on the performance of social media posts and Facebook Ads, providing actionable insights.
• Respond to messages, comments, and inquiries in a timely and professional manner.

Qualifications:

• Proven experience managing Instagram and Facebook accounts for a brand or company, preferable B2B.
• Strong knowledge of Facebook Ads Manager and Facebook Ads best practices.
• Experience with social media content creation tools (e.g., Canva, Capcut, etc.).
• Strong written communication skills with an strong eye for detail and creativity.
• Ability to work independently and meet deadlines.
• Knowledge of current social media trends and strategies.
• Basic understanding of social media analytics and the ability to adjust strategies accordingly.
• Bilingual French and English is an asset

Hours:

• Part-time, 20 hours per week (flexible schedule).

How to Apply:
Please send your resume and portfolio or samples of previous social media work. We look forward to hearing from you!
Titre du poste : Créateur de contenu et gestionnaire des réseaux sociaux (Temps partiel, 20 heures/semaine)Lieu : MontréalEntreprise : SMD Fashion Group

QUALIFICATIONS :

• Expérience avérée dans la gestion de comptes Instagram et Facebook pour une marque ou une entreprise, idéalement en B2B.
• Bonne maîtrise de Facebook Ads Manager et des meilleures pratiques des publicités Facebook.
• Expérience avec des outils de création de contenu (ex. : Canva, CapCut, etc.).
• Excellentes compétences en communication écrite avec un sens aigu du détail et de la créativité.
• Capacité à travailler de manière autonome et à respecter les délais.
• Connaissance des tendances et stratégies actuelles des réseaux sociaux.
• Compréhension de base des analyses des réseaux sociaux et capacité à ajuster les stratégies.
• Le bilinguisme français et anglais est un atout.

• Create engaging and on-brand content for Instagram and Facebook, including posts, stories, and videos.
• Develop and maintain a consistent social media content calendar aligned with marketing objectives.
• Manage daily posting and interactions on both Instagram and Facebook to boost engagement and community building.
• Plan and execute Facebook Ads campaigns, including ad creation, targeting, and performance analysis.
• Monitor social media trends and adjust content strategies accordingly.
• Collaborate with the marketing team to create content that aligns with broader marketing and branding goals.
• Track and report on the performance of social media posts and Facebook Ads, providing actionable insights.
• Respond to messages, comments, and inquiries in a timely and professional manner