ABOUT US

Wood N Tassel home is a premium furniture & home decor retailer dedicated to bringing stylish, value-priced, high-quality pieces to our customers. We are looking for a Social Media Specialist to be the face of our brand, creating engaging content that showcases our offerings.

QUALIFICATIONS AND SKILLS

• Experience: 2+ years of experience in social media management, preferably in retail, home decor, or furniture industries.

Platform Proficiencies:

• Major Social Media Platforms: Expertise in managing and growing audiences on Instagram, Facebook and YouTube with a focus on visual platforms ideal for showcasing furniture.
• Social Advertising Platforms: Proven experience with Facebook Ads Manager, Instagram Ads to create high-ROI campaigns.

Content Creation and Editing Tools:

• Graphic Design Software: Proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign) or Canva for designing eye-catching social media visuals.

Technical Skills:

• In-depth knowledge of SEO, keyword research, and Google Analytics to optimize content and measure campaign success.

Creative and Analytical Abilities:

• Exceptional ability to create compelling content that resonates with furniture buyers and interior design enthusiasts.
• Strong analytical skills to interpret data and adjust strategies for maximum impact.

If you are passionate about social media, possess a strong creative flair, and have the skills necessary to elevate our online presence, we encourage you to apply for this exciting opportunity.
Job Types: Full-time, Part-time, Permanent
Pay: $20.00-$22.00 per hour

Benefits:

• On-site parking
• Store discount

Experience:

• Social media management: 1 year (required)
• Influencer and Partnership : 1 year (required)

Work Location: In perso

• Develop and Implement Social Media Strategy: Create a comprehensive marketing strategy for social media to promote furniture collections, seasonal campaigns, and in-store events, aligning with the brand’s goals of increasing foot traffic and online sales.
• Content Creation and Curation: Produce high-quality, visually appealing content (text, images, videos) that highlights furniture designs, interior styling tips, and customer testimonials to boost community engagement.
• Brand Persona Development: Craft a consistent and aspirational brand voice across all social channels, reflecting the store’s commitment to quality, style, and customer satisfaction.
• Daily Channel Management: Actively manage and post on major social media platforms (e.g., Instagram, Facebook, TikTok, YouTube) to maintain a strong and relevant online presence.
• Customer Engagement: Respond promptly and professionally to customer inquiries, comments, and reviews on social platforms, fostering trust and loyalty.
• Social Media Ad Campaigns: Design and execute targeted ad campaigns using platforms like Facebook Ads Manager and Instagram Ads to generate leads, drive online sales, and promote in-store promotions.
• Influencer and Brand Partnerships: Collaborate with interior design influencers, home decor bloggers, and complementary brands to grow the store’s social following and enhance brand credibility.
• SEO and Analytics: Leverage SEO, keyword research, and Google Analytics to optimize content and track performance metrics, ensuring maximum reach and engagement.
• Trend Forecasting: Stay ahead of digital marketing trends, emerging platforms, and furniture industry innovations to keep the brand’s social presence fresh and competitive.
• Event Promotion: Amplify in-store events, product launches, and sales through social media to drive attendance and customer participation.