WHO YOU ARE:

A passionate and driven social strategist who believes in creating disruptive conversation-worthy ideas for brands across today’s evolving social landscape.

• You’re naturally curious and always up-to-date with the latest trends, knowing how to turn insights from culture, platforms, and communities into strategies that ignite engagement.
• You relish the challenge of navigating an always-on, fragmented digital world—where content, commerce, and conversation intersect in real time.
• Collaboration is in your DNA; you work seamlessly with creative, media, and client teams to bring breakthrough social strategies to life.
• You push boundaries, exploring new ways to drive disruptive communications and creative work that inspires teams and delivers results.
• You dig beneath the surface of culture and behaviours, often conducting original research to inform your work.
• You’re excited by new media and technology opportunities, always seeking innovative approaches for your clients.
• You help foster a team environment built on opportunity, trust, respect, and transparency.

• Develop platform-native strategies and ideas across social channels to meet client objectives and spark conversation.
• Identify and translate emerging social trends, creator movements, and audience behaviours into actionable brand opportunities.
• Conduct social listening and community analysis to inform content strategy and optimise engagement.
• Use analytics, research, and social listening tools to inform strategy, measure success, and continuously optimise performance.
• Create clear, inspiring written and verbal presentations, proposals, and briefs that engage both creatives and clients.
• Proactively recommend test-and-learn opportunities, staying curious about new platforms, formats, and technologies.
• Champion a brand’s voice and purpose across social, ensuring messaging is relevant, authentic, and culturally tuned.
• Collaborate with cross-functional teams to build integrated responses and creative solutions.
• Contribute to a positive, inclusive team culture rooted in trust, respect, and shared ambition.