Content Guru is a leading global provider of enterprise cloud Customer Experiences (CX) and contact centre solutions, and is at the forefront of the Generative AI evolution.
We are looking for an experienced and talented modern senior marketer to develop, implement and execute strategic product-related marketing plans and communications to promote our solutions set, attract potential customers and retain existing ones.
The Solutions Marketing Manager forms an integral part of our wider Corporate Marketing Team. The primary responsibility of the Solutions Marketing Manager is to create demand for products and services through effective marketing strategies.

WHAT WE ARE LOOKING FOR…

We are looking for a talented Marketing professional to develop, implement and execute strategic marketing plans to promote our brand, attract potential customers and retain existing ones.
The Solutions Marketing Manager forms an integral part of our wider Marketing department. The primary responsibility of the Solutions Marketing Manager is to create demand for products and services through effective marketing strategies.

• Sales Cycles: ensure that products have shorter sales cycles and higher revenue returns. Agree on timelines and deadlines of new product development with the product management teams.
• Customer & Competitor Insight: perform surveys, interviews and focus groups for insights about customers’ product usage and buyer personas to tap new opportunities. Conduct competitor research to understand their offerings and to help set pricing.
• Product Positioning: create product/solutions marketing messages and unique selling points that set the product apart from the rest in the market.
• External Comms: present products/solutions to customers and identify areas for thought leadership.
• Internal Sales Comms: communicate the vision of the company and the value of new products/solutions to the Sales Team and help develop tools that facilitate the sales process.
• GTM: plan and participate in the launch of new products, features and services.
• Marketing Team: manage the product marketing team and support the creation of marketing content.