Sr. Director / Director, Product Marketing – Life Sciences at Hippocratic AI

Palo Alto, California, United States -

Full Time

Start Date

Immediate

Expiry Date

11 Jul, 26

Salary

0.0

Posted On

12 Apr, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Product Marketing, Life Sciences, Go-to-market Strategy, Pharma Commercial Operations, MedTech, Regulatory Compliance, MLR Review, AI Tools, Pipeline Management, Competitive Intelligence, Sales Enablement, Market Research, Content Strategy, Patient Services, Medical Affairs, HCP Engagement

Industry

Hospitals and Health Care

Description

About Us Hippocratic AI is the leading generative AI company in healthcare. We have the only system that can have safe, autonomous, clinical conversations with patients. We have trained our own LLMs as part of our Polaris constellation, resulting in a system with over 99.9% accuracy. Why Join Our Team Reinvent healthcare with AI that puts safety first. We’re building the world’s first healthcare‑only, safety‑focused LLM — a breakthrough platform designed to transform patient outcomes at a global scale. This is category creation. Work with the people shaping the future. Hippocratic AI was co‑founded by CEO Munjal Shah and a team of physicians, hospital leaders, AI pioneers, and researchers from institutions like El Camino Health, Johns Hopkins, Washington University in St. Louis, Stanford, Google, Meta, Microsoft, and NVIDIA. Backed by the world’s leading healthcare and AI investors. We recently raised a $126M Series C at a $3.5B valuation, led by Avenir Growth, bringing total funding to $404M with participation from CapitalG, General Catalyst, a16z, Kleiner Perkins, Premji Invest, UHS, Cincinnati Children’s, WellSpan Health, John Doerr, Rick Klausner, and others. Build alongside the best in healthcare and AI. Join experts who’ve spent their careers improving care, advancing science, and building world‑changing technologies — ensuring our platform is powerful, trusted, and truly transformative. Location Requirement We believe the best ideas happen together. To support fast collaboration and a strong team culture, this role is expected to be in our Palo Alto office five days a week, unless otherwise specified. About the Role Reporting to the CMO, the Product Marketing leader for Life Sciences (Pharma + MedTech) will own Hippocratic AI’s positioning, pipeline strategy, and go-to-market execution across pharma patient services, medical affairs, HCP engagement, and MedTech. This is one of the company’s highest-priority growth segments. This is not a generalist marketing leadership role. You will walk into rooms with VP Patient Services, Heads of Medical Affairs, VP Commercial Operations, and clinical specialists and hold peer-level conversations about patient engagement gaps, HCP communication challenges, regulatory constraints, and the economics of patient services programs. You will translate what Hippocratic AI’s safe, autonomous AI agents can do into the language these buyers care about: patient adherence, HCP reach, MLR-compliant engagement, and measurable outcomes. You will work alongside a central marketing hub (demand gen, thought leadership, clinical content) and sales teams to build an integrated go-to-market engine for the life sciences segment. You own the pipeline. You own conversion. You own the expansion. This is a senior individual contributor role initially, with the expectation that you produce at a high level from day one and build out your team as the segment scales. This team is built on an agentic-first operating model. We invest in AI infrastructure, tooling, and workflows that let each team member produce output that would traditionally require a much larger team. Our CMO runs his workflow through AI-augmented tools integrated with Slack, Jira, Google Drive, and Gmail. Our marketing ops lead is building agentic tooling that automates production work. For this role, depth in the life sciences domain is the primary filter. But you will be expected to embrace AI tools as part of how this team operates. We are looking for someone who is open to and excited about AI-augmented workflows: using AI tools for competitive monitoring, first-draft content generation, and market research synthesis. Deep life sciences expertise and the ability to build a GTM motion from scratch are the non-negotiables for this role. AI fluency is tested in our interview process, which includes a practical project. What You'll Do Own the Life Sciences Segment Narrative: Develop and refine messaging and positioning that resonates with pharma and MedTech buyers across patient services, medical affairs, HCP engagement, and clinical specialist use cases. Drive Marketing-Sourced Pipeline: Partner with the Director of Demand Generation to design and execute ABM campaigns, event strategy, and targeted outreach that generate a qualified pipeline for the life sciences segment. Own MQL-to-SAL handoff, conversion metrics, and pipeline velocity. Build Sales Enablement That Moves Deals: Create battlecards, ROI calculators, objection handling frameworks, customer evidence decks, and pitch materials. Partner closely with the Life Sciences sales team to refine based on what is working in the field. Own Competitive Intelligence: Monitor and deconstruct competitor positioning across Veeva, IQVIA, Medidata, and specialized patient services platforms. Produce competitive teardowns and battlecards for every major competitor scenario. Develop Customer Evidence and ROI Frameworks: Partner with customer success and clinical teams to build ROI case studies, outcome data, and customer proof points grounded in real deployment results. Co-own the expansion pipeline by identifying cross-sell and upsell opportunities. Navigate Regulatory Constraints: Ensure all life sciences marketing content is MLR-review ready. Understand fair balance, off-label considerations, and the regulatory guardrails that shape pharma marketing. Shape Conference and Event Presence: Own HAI’s messaging and presence at DIA, SCOPE, eyeforpharma, and other life sciences events. Develop session abstracts, speaking points, and supporting collateral. Own Product Launches for Life Sciences: Lead go-to-market planning and execution for new product capabilities targeting pharma and biotech buyers. Own launch messaging, sales enablement materials, and buyer-facing collateral for clinical operations, medical affairs, and commercial teams. Partner with Product Management: Serve as the voice of life sciences buyers into the product roadmap. Share use case definitions, competitive intelligence, and customer advisory input with the Product team. Co-own launch planning while Product owns feature prioritization and technical specs. Drive Content Strategy for Life Sciences Audiences: Collaborate with the Head of Clinical Content to build the editorial calendar for life sciences content: whitepapers, case studies, clinical evidence summaries, and regulatory narratives. Own Market Intelligence: Conduct life sciences segment market research including TAM analysis, market trends, regulatory shifts, and buyer sentiment. Feed insights back to product, sales, and executive leadership. What You Bring Must Have: 10+ years in product marketing, with at least 5 years focused specifically on marketing technology solutions to pharma, MedTech, or life sciences organizations. You have led GTM strategy at the segment or business unit level. Deep knowledge of pharma commercial operations: patient services/hub programs, medical affairs, HCP engagement, field medical. You understand MedTech go-to-market: clinical specialists, KOL engagement, and evidence generation. Experience marketing to pharma/MedTech buyers: VP Patient Services, Head of Medical Affairs, VP Commercial Operations. You understand regulatory constraints on pharma marketing (MLR review, fair balance, off-label). Proven ability to tie your work to specific pipeline dollars. You have owned a pipeline target and can show marketing-sourced revenue impact with real numbers. Proven experience taking a healthcare technology product from 0-to-1 in a life sciences or adjacent segment, building the GTM motion from initial positioning through the first pipeline. This is a nascent segment for HAI, and we need someone who has built from scratch, not optimized an existing engine. Expert-level fluency with AI tools for marketing workflows. Our interview process includes a practical project that directly tests this. A bachelor’s degree plus an MBA or advanced degree is required. Strong competitive positioning instincts. You can tear down any competitor’s messaging in your segment and produce a differentiated counter-narrative quickly. Nice to Have: Experience with AI/ML products in healthcare, particularly clinical AI or patient-facing AI applications. Familiarity with the life sciences technology landscape: Veeva, IQVIA, Medidata, specialized patient services platforms. Experience supporting life sciences conferences (DIA, SCOPE, eyeforpharma, JP Morgan Healthcare). Background at a Series A-D health tech or enterprise SaaS company that scaled from early-stage to growth-stage. Why This Role The life sciences industry is at an inflection point. Pharma companies are spending billions on patient services and HCP engagement programs that are fundamentally manual, inefficient, and unable to scale. Generative AI agents will transform how pharma companies engage patients, support adherence, and communicate with healthcare providers. Hippocratic AI is uniquely positioned to lead this transformation with the only clinically validated, safety-first AI platform purpose-built for healthcare. You will own the marketing strategy for one of our fastest-growing segments. Over 50 enterprise partners have already deployed our technology across care delivery, payor operations, and pharma. The next phase is about deepening penetration in life sciences and establishing Hippocratic AI as the platform of choice for safe, compliant AI in pharma and MedTech. There is no established playbook for marketing safety-focused clinical AI to life sciences buyers. You will write the playbook. And you will do it on a team that is proving a small, agentic-first marketing organization can outperform teams three times its size. Please be aware of recruitment scams impersonating Hippocratic AI. All recruiting communication will come from @hippocraticai.com email addresses. We will never request payment or sensitive personal information during the hiring process.

How To Apply:

Incase you would like to apply to this job directly from the source, please click here

Responsibilities

The role involves owning the go-to-market strategy, positioning, and pipeline execution for the Life Sciences segment. You will collaborate with sales and product teams to drive growth while managing regulatory compliance and developing customer evidence.