Sr. Manager of Branded Content at Rogers Communications
Toronto, ON, Canada -
Full Time


Start Date

Immediate

Expiry Date

07 Jul, 25

Salary

0.0

Posted On

07 Apr, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Good communication skills

Industry

Marketing/Advertising/Sales

Description

Are you ready to take your career to new heights and be a part of a dynamic team at Rogers Sports & Media? We believe in creativity, innovation, and collaboration in everything we do, and we are looking for people who share this mindset to join us. With a monthly reach of 30 million Canadians, you can help shape the future of sports, news, e-commerce, and entertainment. At Rogers, we value diversity and inclusivity and believe that every voice matters. Join us today and be a part of a team that is redefining the future of media.

Responsibilities

WHAT YOU’LL DO:

  • Oversee branded content and commercial integrations for Sportsnet properties and platforms
  • Brainstorm with Sales & Revenue team to develop ideas for clients submitting integrated content RFP’s and develop outgoing content ideas
  • Lead presentations to Senior Management of Tier-1 client and participate in face-to-face client management of external and internal senior level executives
  • Develop marketing and promotional strategy and materials for a clients, including brand management, advertising, and web and sales collateral.
  • Respond thoughtfully with a consultative approach to agency and client inquiries regarding integrated sponsorships.
  • Coordinate and execute the roll-out of branded content and commercial executions, including strategy development, budgeting, and production management
  • Lead internal and external production of all branded content including the shooting, editing, and distribution of bespoke content
  • Maximize existing revenue streams as well as reveal new opportunities with best-in-class content marketing that audiences value and which drive high levels of brand affinity
  • Develop, track and report on week-to-week integrations and upcoming branded content executions that align with content and sales objectives
  • Actively maintain relationships with key partners and sponsors to secure renewed investment and support for content initiatives
  • Support and help execute all original content production and packaged In-House Programs (i.e. Plays of the Month, Misplays of the Month, MLB 100)
  • Collaborate with internal stakeholders to ensure all content aligns with our company vision, values, and brand messaging for Sportsnet
  • Collaborate with social, features, live events, news, and branded content teams to ideate and produce high-quality cross-platform content at scale

TO PROTECT OUR PEOPLE, BRAND AND ASSETS, A PRE-EMPLOYMENT BACKGROUND CHECK WILL BE CONDUCTED. AS PART OF OUR SELECTION PROCESS, ALL CANDIDATES MUST CLEAR A CRIMINAL BACKGROUND CHECK. ADDITIONALLY, A CREDIT CHECK AND DRIVERS ABSTRACT MAY BE REQUIRED DEPENDING ON THE ROLE.

Schedule: Full time
Shift: Day
Length of Contract: Not Applicable (Regular Position)
Work Location: 1 Mount Pleasant (083), Toronto, ON
Travel Requirements: Up to 10%
Posting Category/Function: Broadcasting & Programming
Requisition ID: 317952

LI-AP1

At Rogers, we believe the key to a strong business, is a diverse workforce where equity and inclusion are core to making everyone feel like they belong. We do this by embracing our diversity, celebrating our different perspectives, and working towards creating environments that empower our people to bring their whole selves to work. Everyone who applies for a job will be considered. We recognize the business value in creating a workplace where each team member has the tools to reach their full potential by removing any barriers for equal participation. We work with our candidates who are experiencing a disability throughout the recruitment process to ensure that they have what they need to be at their best. Please reach out to our recruiters and hiring managers to begin a conversation about how we can ensure that you deliver your best work. You matter to us! For any questions, please visit the Recruitment Process FAQ.
Posting Notes: Rogers Sports & Media

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