Sr Manager, Product Marketing - XO at PayPal

San Jose, California, United States -

Full Time

Start Date

Immediate

Expiry Date

14 Jan, 26

Salary

0.0

Posted On

16 Oct, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Product Marketing, Consumer Insights, Market Research, Emerging Technology Adoption, AI/ML Product Marketing, Project Management, Organizational Skills, Product Lifecycle Management, Data-Driven Decision Making, Collaboration, Go-To-Market Strategy, Customer Feedback, Regulatory Compliance, Marketing Campaigns, UX Collaboration, Commercial Success

Industry

Software Development

Description

Partner with Product, Marketing, and Sales teams to drive product commercial success Champion customer needs to ensure products address key pain points and deliver value Develop and execute go-to-market plans for new product launches and feature updates Build a deep understanding of markets, competitors, and regulatory landscapes to inform strategy Collaborate with client-facing teams to gather customer feedback and refine product positioning Support the launch of new markets and offers by coordinating with global and regional teams Lead the prioritization and execution of marketing campaigns to increase adoption and market share Provide expertise on product capabilities, value propositions, and best use cases Monitor product performance metrics and identify opportunities for growth and optimization Drive commercial readiness by developing positioning, messaging, and cross-channel launch strategies Inbound Strategy & Market Intelligence Partner with Consumer Insights teams to develop research strategies that uncover how AI agents will change shopping behaviors and purchase decision-making processes Collaborate with Product teams during roadmap planning to influence agentic commerce feature prioritization based on consumer needs and competitive analysis Partner with UX teams to ensure agentic commerce experiences are intuitive and build consumer trust Act as the voice of the consumer in product development discussions, ensuring solutions address real consumer pain points Coordinate with Legal, Compliance, and Risk teams to address consumer protection concerns and regulatory requirements Work with Customer Experience teams to design support systems and educational content that help consumers understand and adopt Collaborate with Lifecycle Marketing teams to create engagement campaigns that increase AI agent usage, build consumer confidence, and drive repeat transactions 8+ years relevant experience and a Bachelor's degree OR Any equivalent combination of education and experience. 10-12 years of marketing experience with strong focus on consumer insights, market research, and emerging technology adoption Proven track record in fintech, payments, or consumer technology with experience launching products that require significant consumer behavior change Experience with AI/ML product marketing, machine learning, or autonomous technology products to consumers with focus on trust and adoption drivers Strong inbound product marketing experience with demonstrated ability to influence product roadmap through customer insights, competitive intelligence, and research Full product lifecycle experience with demonstrated success from product ideation and development through launch, growth, and optimization phases AI-native and tech-first approach with ability to drive technology adoption and data-driven decision making across teams and markets Strong project management and organizational skills for coordinating complex initiatives across a highly matrixed organization MBA or advanced degree in Marketing/Business Experience at companies that have successfully launched AI-powered consumer products or services Background in emerging technology adoption research or future consumer behavior prediction

Responsibilities

The Sr Manager, Product Marketing will partner with various teams to drive product commercial success and develop go-to-market plans for new product launches. They will also monitor product performance metrics and support the launch of new markets and offers.