Sr. Manager, Retail Partner Marketing at Peloton

London, England, United Kingdom -

Full Time

Start Date

Immediate

Expiry Date

28 Jan, 26

Salary

0.0

Posted On

30 Oct, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Consumer Marketing, Retail Marketing, Channel Marketing, International Experience, Joint Marketing Plans, Analytical Skills, Financial Acumen, Cross-Functional Leadership, Communication Skills, Negotiation Skills, Market Insights, Campaign Execution, Budget Management, Cultural Understanding, Omnichannel Marketing, Data Analysis

Industry

Wellness and Fitness Services

Description

ABOUT THE ROLE This is your opportunity to drive Business Momentum as we revolutionize our international strategy across the UK, Germany, and Austria. We’re looking for a sharp, commercially-minded leader to architect our 3P Retail Marketing function in Europe, ensuring our iconic brand thrives at the critical point of purchase. You'll move beyond traditional retail marketing, leading a key expansion of our capital-efficient model to make wellness accessible to millions—a true Purpose in Motion. YOUR DAILY IMPACT AT PELOTON Champion the vision for Peloton's Third-Party (3P) Retail Marketing in Europe, securing alignment with both our ambitious global strategy and critical country commercial goals. Innovate and Drive joint annual marketing plans with key retail partners, integrating deep consumer and local market insights to craft compelling, high-impact campaigns. Lead the planning and execution of omnichannel co-marketing campaigns (in-store, digital, paid media, experiential) that measurably accelerate sales and subscription growth. Collaborate with Global Growth and Media teams to optimize media investment and promotional calendars, maximizing ROI and driving measurable outcomes. Negotiate marketing investments and deliverables with resellers, ensuring seamless execution and unwavering adherence to Peloton's premium brand standards across all touchpoints. Establish rigorous performance frameworks and analyze data to continuously optimize channel mix and partner activation effectiveness. Manage and allocate operational marketing budgets across each reseller account, ensuring efficient use of resources to achieve maximum impact. Build the internal capabilities, processes, and scalable toolkits needed to establish a best-in-class 3P retail marketing function across the European region. Advocate for the reseller consumer, translating local market dynamics and cultural nuances into global planning and partner negotiations—fostering Collective Strength. WHAT YOU BRING TO PELOTON Significant experience in consumer marketing, with direct expertise in retail, reseller, shopper, or channel marketing; demonstrated international experience is strongly preferred. Proven track record of successfully developing and executing joint marketing plans with third-party retailers or channel partners that delivered measurable commercial impact. Fluency in both English and German is required, coupled with a nuanced understanding of the local cultures and market dynamics in the UK, Germany, and Austria. Strong analytical and financial acumen, including hands-on experience managing substantial budgets, assessing ROI, and optimizing channel performance. Ability to move seamlessly between high-level strategic vision and hands-on, executional delivery. Skilled at cross-functional leadership in a global, matrixed environment, with a proven ability to influence and collaborate with senior stakeholders and external partners. Exceptional communication and negotiation skills essential for building high-trust, high-value relationships. WHY YOU'LL THRIVE HERE Career Agility: Your work will be central to a critical growth pillar (3P Retail) for our International business, offering high visibility and the chance to shape a new function from the ground up, accelerating your transformation. Collective Strength in Action: You'll be working at the intersection of Country, Sales, and Global Marketing teams, embodying our value that "Innovation at Peloton springs from the power of different perspectives coming together". Unparalleled Impact: As a key leader in the "next chapter" of our business, your strategic decisions will directly "Move Millions Forward" by broadening access to the Peloton experience. Travel up to 25% is part of how you will connect with markets and partners. #LI-KM1 #LI-Hybrid ABOUT PELOTON: Peloton (NASDAQ: PTON) provides Members with expert instruction, and world class content to create impactful and entertaining workout experiences for anyone, anywhere and at any stage in their fitness journey. At home, outdoors, traveling, or at the gym, Peloton brings together innovative hardware, distinctive software, and exclusive content. Founded in 2012 and headquartered in New York City, Peloton has millions of Members across the US, UK, Canada, Germany, Australia, and Austria. For more information, visit www.onepeloton.com. Peloton is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. Equal employment opportunity has been, and will continue to be, a fundamental principle at Peloton, where all team members, applicants, and other covered persons are considered on the basis of their personal capabilities and qualifications without discrimination because of race, color, religion, sex, age, national origin, disability, pregnancy, genetic information, military or veteran status, sexual orientation, gender identity or expression, marital and civil partnership/union status, alienage or citizenship status, creed, genetic predisposition or carrier status, unemployment status, familial status, domestic violence, sexual violence or stalking victim status, caregiver status, or any other protected characteristic as established by applicable law. This policy of equal employment opportunity applies to all practices and procedures relating to recruitment and hiring, compensation, benefits, termination, and all other terms and conditions of employment. If you would like to request any accommodations from application through to interview, please email: applicantaccommodations@onepeloton.com. At Peloton, we embrace technology, including AI, to enhance productivity and accelerate innovation in the work we do for our members. However, in our hiring process, our priority remains in getting to know you and your unique qualifications. To ensure a fair and equitable process, we do not permit the use of AI tools during any stage of the application and interview process. In considering you as an applicant, we want to understand your skills, experiences, and motivations without mediation through an AI system. We also want to directly assess your communication skills without the use of an AI tool. Qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act, the City of Los Angeles Fair Chance Initiative for Hiring Ordinance and the San Francisco Fair Chance Ordinance, as applicable to applicants applying for positions in these jurisdictions. Please be aware that fictitious job openings, consulting engagements, solicitations, or employment offers may be circulated on the Internet in an attempt to obtain privileged information, or to induce you to pay a fee for services related to recruitment or training. Peloton does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted here on our careers page and all communications from the Peloton recruiting team and/or hiring managers will be from an @onepeloton.com email address. If you have any doubts about the authenticity of an email, letter or telephone communication purportedly from, for, or on behalf of Peloton, please email applicantaccommodations@onepeloton.com before taking any further action in relation to the correspondence. Peloton does not accept unsolicited agency resumes. Agencies should not forward resumes to our jobs alias, Peloton employees or any other organization location. Peloton is not responsible for any agency fees related to unsolicited resumes.

Responsibilities

Drive the vision for Peloton's Third-Party Retail Marketing in Europe and lead the planning and execution of omnichannel co-marketing campaigns. Collaborate with various teams to optimize media investments and establish performance frameworks for continuous improvement.