YOU’RE SOOO BENEFIT!

The Sr. Manager, Social Media Content Strategy will be responsible for developing, creating and implementing our social media content across platforms to increase Benefit’s social brand presence, build strong online communities and amplify our brand, marketing and retailer initiatives. This role will drive social content strategy, implementation, day-to-day community management and channel analytics of all owned social platforms. They will partner with Senior Director of US Marketing Communications on campaign planning & analytics for KPI performance reporting to senior leadership. They will work cross functionally and drive a social-first strategy with fully integrated campaigns and programs that promote the business priorities. This role requires supervisory responsibilities and will manage a team of content creators.

QUALIFICATIONS:

• 4-6 years marketing or brand marketing experience preferred
• Experience managing a team
• Strong strategic vision and creative skills balanced by a highly analytical, hands on and detail-oriented approach
• Strong understanding of brand management and consumer/retail behaviors
• Content creation and editing a plus
• Experience with cross-functional relationship building skills to achieve company’s goals
• Project management and planning skills, showcasing ability to push and meet project deadlines
• Sound judgment and the ability to make decisions and present recommendations with clarity and conviction
• Detail oriented while understanding the “big picture”
• Excellent communications, presentation and organizational skills both verbal and written
• Ability to travel
• Knowledge of digital trends and best practices - savvy about all social media channels and competitive landscape in digital
• Experience with platform analytics tools such as TikTok Business Suite, Emplifi, PowerBI, Meta Suite, etc.