ABOUT KNOTCH

We’re a growth-stage technology company with over 12 years of helping brands optimize their content performance and harness AI for marketing success. With a fast-paced, agile, entrepreneurial culture, we move quickly, adapt constantly, and thrive in dynamic environments. Through our Knotch platform, we meet our clients where they are and enable them to prove and improve their content. With our newest innovation, AgentC—a managed AI service for marketers—we’re transforming how marketing teams plan, adapt, and execute across digital channels.

ABOUT THE POSITION:

As Knotch’s Senior Product Manager, you will be at the forefront of our dynamic, fast-paced environment. We’re seeking an exceptional individual who can thrive in a sometimes fluid and unpredictable atmosphere, turning high-level product requirements into actionable epics, user stories, and designs. This role demands not just leadership, but a hands-on approach to execution.
You’ll be entrusted with driving our product development process forward while continuously improving it. Your analytical prowess, superior communication skills, and ability to collaborate effectively are crucial for understanding customer needs and translating them into scalable platform capabilities.
You will work closely with our Co-Founder and Chief Creative Officer, Aron Tzimas and collaborate with our Head of Product, Matt Davis.

• Strategic Roadmap Planning: develop and maintain a product roadmap that outlines the strategic direction and prioritization of key initiatives. Conduct market research and competitor analysis to identify market opportunities and customer needs.
• Hands-On Requirements Gathering: Collaborate closely with cross-functional teams, including engineering, design, and data science, to define detailed product requirements. Conduct user research, gather feedback, and analyze data to identify customer pain points and drive product improvements.
• Agile Development Leadership: Act as a product owner in our agile environment. Provide clear, concise product requirements and user stories. Actively participate in sprint planning, backlog grooming, and daily stand-ups..
• Product Launch Executive: Coordinate with marketing, sales, and customer success teams to plan and execute successful product launches. Develop and implement go-to-market strategies, positioning, and messaging to drive product adoption and customer satisfaction.
• Data Driven Decision Making: Utilize analytics tools (e.g., Amplitude, Mixpanel, Google Analytics, Heap) to measure product performance and gather insights. Monitor key metrics, conduct data analysis, and use findings to inform product decisions and iterate on features.
• Proactive Customer Engagement: Collaborate with customer success and support teams to gather customer feedback, understand pain points, and identify areas for improvement. Conduct customer interviews and user testing to validate product hypotheses and gather insights for future product iterations.
• Industry Trend Analysis: Stay ahead of industry trends, emerging technologies, and competitive landscape. Identify opportunities for innovation and recommend new features or enhancements to maintain our competitive edge.
  At Knotch, we’re looking for a Senior Product Manager who can navigate the challenges with intelligence, adaptability, and a proactive attitude. If you’re a smart, collaborative communicator who can make tough decisions and drive results, we want to hear from you!