Sr. Product Manager - Monetization at USA TODAY Co.

, , United States -

Full Time

Start Date

Immediate

Expiry Date

02 Oct, 26

Salary

135000.0

Posted On

04 Jul, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Technical Product Management, Monetization Strategy, Agile Methodology, CMS Platforms, API Integration, Data Pipelines, GA4, First-Party Data, CDP, Jira, Confluence, Content Syndication, Solution Engineering, Stakeholder Management, Product Roadmap, User Story Definition

Industry

Newspaper Publishing

Description

|Current USA TODAY Co. Employees- Please ensure you are using our abbreviated process on the internal Careers site by logging into Dayforce through MyApps| USA TODAY Co., Inc. is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a sustainable, growth focused media and digital marketing solutions company. Through our trusted brands, including the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations, including our network of local properties, in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content, and digital experiences to audiences and businesses. We deliver high-quality, trusted content with a commitment to balanced, unbiased journalism, where and when consumers want to engage. Our digital marketing solutions brand, LocaliQ, supports small and medium-sized businesses with innovative digital marketing products and solutions. USA TODAY Co. open roles are featured on various external job boards. When applying to a position at USA TODAY Co., you should be completing an application on USA TODAY Co. Careers via Dayforce. Job postings directing you to complete an application on other external sites may not be valid. If you are a California resident, you acknowledge that by applying for a job with us, this California Job Applicant Privacy Notice will apply to our collection, use, and disclosure of your personal information. To connect with us, visit www.usatodayco.com The Sr. Product Manager - Monetization supports content and audience monetization initiatives across the USA TODAY Network, driving revenue through strategic and technical solutions that enhance the user experience and enable scalable content distribution, partnerships, and monetization across national and local brands. This strategic and technical role partners with Content, Business Development, Engineering, Data Engineering, and Sales to define and manage technical requirements, support agile delivery, and ensure high-quality execution of monetization platforms. The role owns product roadmap, testing, solution validation, and release management. This individual will provide operational and technical support for content syndication, licensing, affiliate integrations, and internal monetization systems. QUALIFICATIONS: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. RESPONSIBILITIES: Support content and audience monetization initiatives across the USA TODAY Network by delivering scalable, reliable technical solutions that drive revenue and enhance the user experience. Define and lead the strategic vision, high-level milestones, and KPIs to drive significant growth in Content monetization. Serve as a strategic partner to Content Growth team, accountable for the product approach to provide data-informed decisions and execution in support of revenue and audience growth. Advance AI-driven monetization opportunities by identifying, evaluating and shaping emerging use cases, including agentic monetization approaches. Serve as a technical resource for development teams to expand, clarify, and define requirements for monetization platforms, translating business, editorial, and revenue needs into clear user stories and acceptance criteria. Partner with Engineering to drive agile delivery, including backlog management, sprint planning, testing, release coordination, and post-launch validation across monetization, content, and community platforms. Provide operational and technical support for content syndication, licensing, community platforms, and affiliate integrations, working closely with API and CMS teams to understand publishing workflows and content distribution technologies. Manage and support internal monetization systems, including listings platforms (Obituaries, Legal Notices) and 1PAD activation, playing a key role in operationalizing first-party data capabilities in partnership with Data Engineering. Support and assist in the ongoing management of content and audience analytics solutions, partnering with Data and Analytics teams to ensure accurate reporting, data pipelines, and actionable insights for monetization and content performance. Contribute to solution engineering and sales engineering efforts by supporting technical evaluations, implementations, and optimization of content, monetization, syndication, and licensing partnerships. Own functional and user-based testing, quality assurance, and solution validation efforts, ensuring monetization and content platforms meet performance, reliability, and revenue expectations. Monitor and own product performance data through reporting and stakeholder engagement to surface insights, identify optimization opportunities, and improve overall product performance and customer satisfaction. REQUIREMENTS: Bachelor’s degree in computer science, Engineering, Information Systems, Business, or equivalent practical experience. 3–5 years of experience in technical product management or a comparable role supporting digital, media, or revenue platforms. Working knowledge of CMS platforms and digital publishing workflows, including content creation, distribution, and syndication. Experience working with APIs, data pipelines, and system integrations in partnership with engineering teams. Familiarity with content, audience, or revenue analytics solutions, including tools such as GA4 or custom reporting platforms. Understanding of first-party data and CDPs, including activation, segmentation, and data governance concepts. Proven experience operating in Agile environments, including backlog management, sprint planning, testing, and release coordination (JIRA/Confluence). Ability to support solution and sales engineering efforts, translating technical capabilities for internal and external stakeholders. Strong communication and collaboration skills across Product, Engineering, Data, Editorial, Revenue, and Sales teams. #LI-NR2 #LI-REMOTE The annualized base salary for this role will range between $115,000 and $135,000. Base compensation is reflective of many factors, including, but not limited to, the market in which one lives/works, individual education level, skills, certifications, and experience. Note: variable compensation is not reflected in these figures and, based on the role, may be applicable. USA TODAY Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employee’s race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where USA TODAY Co. employs employees. In addition, USA TODAY Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant’s disability or religion, to complete this employment application and/or any other process in connection with an individuals’ application for employment with USA TODAY Co., Inc. Applicants who require such accommodation should contact USA TODAY Co., Inc.’s Recruitment Department at Recruit@usatodayco.com. Applicants must be authorized to work in the applicable location. Applications from outside these regions will be removed from our system after submission.

Responsibilities

Lead the strategic vision and technical execution of content and audience monetization initiatives across the USA TODAY Network. Partner with engineering and data teams to manage product roadmaps, agile delivery, and the operationalization of first-party data capabilities.