WHAT PRODUCT AND SOLUTIONS MARKETING CONTRIBUTES TO CARDINAL HEALTH

This product marketing role supports the Exam Gloves business within the US Regional Personal Protective Equipment (PPE) marketing team. This business serves traditional acute and non-acute medical markets.
The Sr. Product Marketing Specialist is responsible for working closely with cross functional teams to ensure operational excellence and long-term sustainable growth.
This role supports the Sr. Product Manager and will work closely with our sales team on various projects. Other key activities will include analyzing sales data, creating marketing collateral, managing targeted marketing campaigns and working with inventory to ensure high service levels.

QUALIFICATIONS

• Bachelor’s degree in related field, or equivalent work experience, preferred.
• 2+ years’ experience in related field, preferred.
• Excellent verbal & written communication skills
• Microsoft Office experience with an emphasis on Excel and PowerPoint
• Experience in working independently, using good judgment and leadership abilities to manage short and long-term projects
• Capable of managing competing priorities to deliver on business commitments in a fast-paced environment
• Willingness to roll up one’s sleeves to get the job done
• Analytical skills strongly preferred

• Defines the product/service and market strategy and life cycle management including customer need identification, market research, product or service offering, pricing, positioning, promotion, branding and distribution to drive customer loyalty, sales growth and improved profitability.
• Exhibits an ability to translate market and customer needs into clearly defined goals, objectives, strategies, and tactics to drive sales & profitability for the business. Accountable for gaining and driving cross functional support from all stakeholders
• Identifies and remains current on market trends. Determines product/service lifecycle implications and makes recommendations to maintain market competitiveness and to achieve sustainable economic success.
• Demonstrates basic knowledge of marketing disciplines and concepts necessary for building a business & marketing plan; this includes identifying the appropriate channels to market. Has the ability to understand market trends and competitive positioning and can establish and/or adjust the product/service offering.
• Demonstrates basic financial acumen and logical decision making in the general business environment. Understands and can demonstrate sound thought processes as it relates to pricing, deal structure and assessing financial implications.
• Works effectively across cross functional groups including but not limited to IT, communications, operations, and sales.