Splunk, a Cisco company, is building a safer and more resilient digital world with an end-to-end full stack platform made for a hybrid, multi-cloud world. Leading enterprises use our unified security and observability platform to keep their digital systems secure and reliable. Our customers love our technology, but it’s our caring employees that make Splunk stand out as an amazing career destination. No matter where in the world or what level of the organization, we approach our work with kindness. So bring your work experience, problem-solving skills and talent, of course, but also bring your joy, your passion and all the things that make you, you. Come help organizations be their best, while you reach new heights with a team that has your back.

MUST-HAVE QUALIFICATIONS

• Travel: Travel to regional SLED marketing events, Splunk events, and internal meetings is required.
• A minimum of 7+ years with demonstrated success creating and implementing marketing growth strategies to public sector customers.
• Excellent oral and written communications skills and experience delivering presentations to executive staff.
• Experience implementing and measuring digital marketing strategies at scale.
• Experience managing and implementing tradeshows and field events.
• 5+ years experience working within the software as a service (SaaS) technology industry or within the technology industry as a whole.
• Demonstrated management and leadership skills.
• Bachelor degree or equivalent experience in marketing or related field.

NICE-TO-HAVE QUALIFICATIONS

• Location: The preferred location for this position is the greater Washington, D.C. metro area. The regional public sector headquarters is based in McLean, Virginia. Qualified candidates outside the Washington, D.C. metropolitan area may be considered.
• Experience: Working within a matrix-marketing organization where your success and outcomes depend upon working with cross-functional groups that you do not manage.
• Knowledge: Working knowledge of public sector customer challenges, technology buying processes and various types of public sector technology influencers and buyers.

ROLE SUMMARY

In this role, you’ll serve as the Senior Marketing Manager for Splunk’s SLED field marketing function. You will work in close partnership with SLED sales leaders to develop effective marketing plans that align and support the business goals of the SLED team. You will also work closely and collaborate with partner marketing, product marketing, content marketing, media relations and other cross-functional teams to implement these plans.
This position requires outstanding leadership skills, communications skills and the ability to collaborate effectively with other marketing and sales organizations. You will be responsible for implementing a variety of digital and in-person marketing strategies and using the latest marketing automation tools to track results. This position reports to the Senior Director of Public Sector Marketing for Splunk.
Splunk is one of the fastest growing companies in the technology industry, and we never forget to have fun, while working collaboratively across the entire company. At Splunk, we bring our authentic selves to work every single day, support each other and celebrate team.

WHAT YOU’LL GET TO DO

• Lead and implement the entire marketing strategy for Splunk’s SLED business within Splunk’s overall public sector business.
• Create new programs from scratch and adapt and tailor corporate marketing programs for the SLED market.
• Work cross-functionally with multiple public sector marketing functions to develop comprehensive campaigns that are measurable and focused on pipeline growth.
• Partner with other corporate marketing teams including Splunk’s global events marketing team, sales enablement, marketing operations, digital sales, and Splunk’s integrated marketing team.
• Articulate how Splunk solutions help solve specific customer challenges in the SLED market, including working with the public sector marketing team and corporate messaging teams to develop and tailor communication.
• Measure and report results to Splunk’s SLED and public sector leadership.
• Leverage and enhance Splunk’s brand presence in the market
• Collaborate with partner marketing and integrate partner marketing elements into the SLED marketing strategy