Purpose & Overall Relevance for the Organization:
Provide support to the different DTC teams through the preparation and analysis of information for the different processes carried out in the area from Go To Market to the execution of the life cycle of all seasons.

Key Responsibilities:

• Responsible of tracking merchandising KPI´s for the channel such as: Weeks Cover, Net Sales, Sell Thru, exclusives, Marketing Campaigns, Speed, Best Sellers, Black Holes. Provide sell out data analysis to the DTC team to allows a better decision-making process.
• Participate in Go to Market (GTM) Phases to create the correct seasonal proposal for our partners.
• Consolidate necessary feedback and information to provide input in the Country Assortment Alignment (CAA).
• Prepare with the B&T Manager the correct Assortment to guarantee the appropriate product distribution for each Point of Sale in order to maximize sell out and the Brand experience in every store.
• Analyze and execute range changes/updates during the GTM.
• Loading of early buys, Late adds, ABO, Original Packages and modifications that occur during the pre-sale.
• Factory Outlet Range: Review and Coordinate with MOPS/Region GFO range. Viability of the range, deviations, detect needs.
• Generate the information necessary for the creation of Assortment GFO. Sell Out. Range.
• Assortment setup for GFO and RDP loading. (3 instances). Tracking errors.
• Purchase tracking of pre-sale. Omitted purchases, Forecast not uploaded in SAP, Control of purchase minimums.
• Analyze campaigns / Concepts pre-sale and their purchase in order to detect deviations and anticipate redistributions if necessary.

Key Relationships:

• All DTC functions
• Franchise Allocator
• Supply Chain
• CTC Market

• Responsible of tracking merchandising KPI´s for the channel such as: Weeks Cover, Net Sales, Sell Thru, exclusives, Marketing Campaigns, Speed, Best Sellers, Black Holes. Provide sell out data analysis to the DTC team to allows a better decision-making process.
• Participate in Go to Market (GTM) Phases to create the correct seasonal proposal for our partners.
• Consolidate necessary feedback and information to provide input in the Country Assortment Alignment (CAA).
• Prepare with the B&T Manager the correct Assortment to guarantee the appropriate product distribution for each Point of Sale in order to maximize sell out and the Brand experience in every store.
• Analyze and execute range changes/updates during the GTM.
• Loading of early buys, Late adds, ABO, Original Packages and modifications that occur during the pre-sale.
• Factory Outlet Range: Review and Coordinate with MOPS/Region GFO range. Viability of the range, deviations, detect needs.
• Generate the information necessary for the creation of Assortment GFO. Sell Out. Range.
• Assortment setup for GFO and RDP loading. (3 instances). Tracking errors.
• Purchase tracking of pre-sale. Omitted purchases, Forecast not uploaded in SAP, Control of purchase minimums.
• Analyze campaigns / Concepts pre-sale and their purchase in order to detect deviations and anticipate redistributions if necessary