Staff Software Engineer, GTM Systems at Netlify

, , -

Full Time

Start Date

Immediate

Expiry Date

12 Feb, 26

Salary

216264.0

Posted On

14 Nov, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Full-Stack Development, Backend Integrations, APIs, Automation, TypeScript, JavaScript, GTM Systems, CRM, Data Systems, AI Workflows, Problem-Solving, Communication, Documentation, Performance Optimization, Testing, Observability

Industry

Software Development

Description

About the Team: The web is entering a new chapter, one where digital teams and intelligent agents build, evaluate, and integrate faster than ever. We are looking for a Staff GTM Software Engineer to join our GTM team and help accelerate Netlify’s mission to build the modern web - for humans and agents. This role is a force multiplier for Netlify’s GTM organization, sitting at the intersection of engineering, revenue operations, and AI innovation. You’ll own how GTM data and systems connect - building the foundation that enables intelligence, automation, and speed across Sales, Marketing, and Customer Success. What you create will directly accelerate revenue outcomes, unlock customer value, and shape how our platform serves the next wave of developer productivity and agent-driven applications. From connecting our tools to deploying AI-powered automations, you’ll ensure our revenue stack operates as a cohesive, intelligent ecosystem. This role blends software engineering with strategic go-to-market impact, designing internal tools, AI workflows, and systems that multiply revenue team performance and deepen customer value. As our founding Staff GTM Software Engineer, you’ll play a pivotal role in connecting customer needs, GTM execution, and the future of AX by helping position Netlify as the world’s best platform for modern build teams and the intelligent agents that increasingly support them. What You’ll Do: Use your expertise in full-stack development to ship internal tools, dashboards, and workflows that unify data from sales, marketing, and product usage, enabling faster, smarter decisions and making GTM data accessible and actionable for stakeholders. Design integrations and automate workflows across Netlify’s GTM systems, stitching together data flows between tools like 6sense, Clearbit, Crossbeam, HubSpot, Salesforce, Snowflake, etc. to create a single source of truth. Turn real user and GTM pain points into technical solutions that improve conversion, speed time-to-value, and guide customers through both human- and agent-driven journeys Apply foundational engineering practices - testing, documentation, observability, and performance optimization - while pragmatically leveraging AI tools to enhance your development workflow Partner closely with RevOps, Data, and Engineering teams to align GTM tooling with PLG strategies and company-wide intelligence. Practice proactive async communication and create visibility across projects by documenting your workflows and decision-making clearly Systematize top GTM practices into repeatable, scalable systems that level up the entire organization Experiment rapidly with product and platform capabilities; provide tight feedback loops to engineering and product Bring real-time market and agent-driven adoption learnings into AX roadmap conversations and influence product priorities Help shape the future of how revenue orgs operate in a world where builders, businesses, and autonomous agents all interact with Netlify What You’ll Bring: Extensive full-stack software engineering or systems development experience, with a strong focus on backend integrations, APIs, and automation. Strong expertise in TypeScript and JavaScript, with experience developing and maintaining software in modern full-stack environments Energized by building in a zero-to-one environment and shipping high-impact internal tools that drive measurable business impact Preferred familiarity working with GTM, CRM, or data systems (HubSpot, Salesforce, Snowflake, or similar) and connecting them through well-structured code. Interest or experience in AI-powered workflows, LLMs, or agent-driven systems, and curiosity to apply them to real business processes. Comfortable using and experimenting with AI-assisted development tools, with a sense for when and how to apply them effectively Experience writing high-quality, testable code that’s reliable and maintainable over time Strong problem-solving mindset and an ability to translate messy data or scattered systems into elegant, maintainable solutions. Comfortable translating GTM needs into technical decisions and vice-versa - connecting data, CRM, and engagement systems like 6sense, Clearbit, HubSpot, Salesforce, LinkedIn, Gong, and Sanity into unified, intelligent workflows Strong written and verbal communication skills, especially in asynchronous, remote-first environments Motivated to explore how AI tooling and agent experience can improve GTM execution and customer experience Critical thinking abilities and a solution-oriented approach to complex technical challenges This Role is a Great Fit If: You are based in Canada or the US, and want to work on a fully remote team that believes in autonomy, transparency, and building a better web, together. You enjoy working at the intersection of software engineering, AI, and customer experience You’re a systems builder at heart - someone who loves connecting APIs, cleaning up data chaos, and creating elegant internal tools that just work. You’re motivated by enabling others: the systems you build make GTM, Marketing, and Success teams smarter, faster, and more data-informed. You thrive in ambiguity, shaping structure from scattered tools and disconnected workflows. You’re energized by solving complex data and integration challenges at scale You want to grow into a hybrid space - engineering, data, and GTM strategy - where your technical skill drives tangible business outcomes. See AI as a multiplier for your skills, not a shortcut — and can articulate where it helps, where it doesn't, and how you use it. You’re excited by new tools, challenges, and opportunities to grow - even when they feel a little uncomfortable at first. Applying Not sure you meet 100% of our qualifications? Please apply anyway! When applying please include: A resume or short listing of your job history & skills (link to a LinkedIn profile would be fine). We appreciate a cover letter explaining why you would enjoy working in this role at Netlify to get to know you a bit better, though this is not required and will not impact your application. Our mission is to “build a better web” and that cannot be done without a diversity of skill sets, backgrounds and thoughts. Of everything we've ever built at Netlify, we are most proud of our team. Netlify is an Equal Opportunity Employer. We are devoted to building a team of people with diverse backgrounds and lifestyles. Driving equality empowers our team, enables us to innovate, and helps us maintain a more inclusive environment. We don’t discriminate against employees or applicants based on gender identity or expression, sexual orientation, religion, age, race, military/veteran status, citizenship, pregnancy status, or any other differences. If we can do anything to provide a better interview, i.e. accommodate a disability, then please let us know by emailing accommodations@netlify.com. About Netlify Netlify is the most popular way to build, deploy, and scale modern web applications, empowering everyone from fast moving solo developers to enterprise teams. Millions of developers and organizations rely on Netlify as their platform of choice for composing web applications that are production ready, performant, and flexible. Now, as we embrace the next era of software development, we are embedding the same fluid, intuitive experience into the Agent Experience (AX), making it just as simple for intelligent agents to understand, interact with, and act on our platform as it is for developers. Whether your user is human or machine, Netlify ensures the path from idea to URL is seamless, fast, and deeply reliable. We are a Series D company that has raised over $200M from investors such as Andreessen Horowitz, Kleiner Perkins, EQT, Bessemer, BOND, and Menlo Ventures. As a fully distributed company, we aim to create a company culture where the best idea can come from anywhere and strive to be thoughtful, compassionate, and collaborative in our work. If this sounds like something you’d like to be part of, we’re excited to connect with you! At Netlify, we are committed to a compensation philosophy that prioritizes fairness and equity, positions our employee compensation competitively in the market, recognizes and rewards performance, and takes a comprehensive approach to our rewards package. We anchor our compensation philosophy on a market-based approach, therefore salary ranges may differ depending on the labor cost in a particular location. The salary provided is in addition to robust benefits and participation in Netlify’s equity plan. Our hiring salary range for this role is targeted at $160,000 - $216,264.40 for most US-based locations. This role is also eligible to participate in Netlify’s commission plan. Candidates outside the US or in premium markets should consult with their Talent Acquisition partner regarding location-based ranges, as they may be higher or lower than the average US range listed. The starting pay will be determined based on multiple factors, including expertise and skills, market demands, experience, internal equity, and applicable geographic location. These compensation packages and ranges are subject to change and may be modified in the future.

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Responsibilities

You will ship internal tools, dashboards, and workflows that unify data from sales, marketing, and product usage. Additionally, you will design integrations and automate workflows across Netlify’s GTM systems to create a single source of truth.