QUALIFICATIONS

• Bachelor’s Degree or equivalent experience with high-level writing and editing skills.
• Proven Writing Experience: 1-2+ years of professional writing experience, with a portfolio of published content, ideally in the healthcare, pharmaceutical, or related sectors.
• SEO Expertise: Strong understanding of SEO, including keyword research, content optimization, and Google ranking. Experience using SEO tools such as Conductor, Google Analytics, AHREFS, SurferSEO, or SEMrush is a plus.
• Research Skills: Ability to conduct thorough research using reputable sources such as PubMed, NIH, CDC, and other trusted medical and pharmaceutical databases.
• Time Management: Ability to write and deliver 1-2 blogs per day while maintaining quality and accuracy under tight deadlines.
• Attention to Detail: Excellent proofreading skills, ensuring content is free of errors and meets industry standards.
• Communication Skills: Strong written skills, with the ability to explain complex healthcare topics in an easy-to-understand manner.
• Familiarity with Healthcare: A general understanding of healthcare insurance systems, pharmaceutical products, medical terminology, and healthcare regulations (such as HIPAA) is a plus.
• Proficiency in Content Management Systems: Experience using content management platforms (CMS) to publish and manage content.
• Technical Skills: Familiarity with Google Docs, Microsoft Office Suite, and basic HTML is a plus.
• Adaptability: Ability to quickly learn new subjects and adapt to changes in content strategy or industry trends.

DESIRED SKILLS AND EXPERIENCE

• Conductor Experience: Familiarity with Conductor or other related platforms for SEO analysis and optimization.
• Healthcare Certification: Relevant medical or healthcare-related certifications (e.g., pharmacy technician, nursing) are a plus.
• Experience with Healthcare Marketing: Familiarity with marketing in the healthcare, pharmaceutical, or medical industries.

ABOUT THE ROLE

We are seeking a skilled Staff Writer with experience in writing consumer-friendly content to join our team (experience writing health and wellness content is a plus). The ideal candidate will have strong writing and research skills, an in-depth understanding of SEO, and the ability to produce 1-2 high-quality blog posts per day.
This role will be responsible for creating well-researched, engaging, easy-to-read blog articles and other written content aimed at both consumers and healthcare professionals. The right candidate should also have a good eye for detail, excellent time management skills, and the ability to work in a fast-paced, deadline-driven environment.
This is a contract-to-hire position, offering the opportunity to transition into a permanent full-time role after the initial contract period, based on performance and overall fit. The Staff Writer position is a part of the growing editorial team and reports to the Senior Content Manager. You’ll be working with a team that is passionate about health education, healthcare accessibility, and giving back to the community.

KEY RESPONSIBILITIES

• Content Creation: Write 1-2 blog posts per day on various topics related to healthcare, pharmaceutical products, treatments, wellness, and medical conditions, ensuring the content is accurate, accessible, and optimized for search engines.
• Research & Accuracy: Conduct thorough research using credible medical and pharmaceutical sources to ensure the information is accurate and current. Stay up to date on the latest trends in healthcare and pharmaceutical topics.
• SEO Optimization: Implement SEO best practices in each article, including keyword research, on-page SEO, meta descriptions, header tags, and image optimization, to ensure content ranks well on search engines.
• Content Strategy & Guidelines: Create content that consistently follows the company’s content guidelines, style guide, and tone.
• Collaboration: Work closely with the Content Manager and medical review team to manage editorial calendars and content goals.
• Editing & Proofreading: Thoroughly proofread and edit your work and provide constructive feedback on others’ content as needed.
• Performance Monitoring: Track content performance using analytics tools and adjust strategies based on results to continually improve blog traffic, conversions, and SEO.