ABOUT &OPEN

Better gifting at scale: We’re redefining corporate gifting, for less waste, and more impact.
We’re a post-Series A Irish start-up in high growth mode.
Clients include Airbnb, Intercom, Etsy and more.
Join our passionate and curious team in making care and kindness everyday business practices.

ABOUT THE ROLE

We’re seeking a Strategic Inbound Business Development Representative (BDR) to play a pivotal role in our customer acquisition strategy as a key member of our marketing team. This position serves as the critical bridge between marketing-generated demand and the sales pipeline.
A significant aspect of this role involves leveraging our founders’ networks and investor channels to create warm introductions and high-value connections. You’ll map relationships between our founders, investors, and target prospects to build a strategic network-based approach to customer acquisition. Working collaboratively with both marketing leadership and sales teams, you’ll optimize the prospect journey, provide invaluable market intelligence, and contribute to our overall go-to-market strategy.

WHAT YOU’LL DO?

• Serve as the strategic nexus between marketing-generated leads and sales pipeline development
• Analyze inbound lead quality to identify high-value acquisition targets and optimize conversion patterns
• Develop and implement strategic lead qualification frameworks aligned with marketing campaign objectives
• Conduct discovery calls using consultative approaches to assess prospect fit with our ICP (Ideal Customer Profile)
• Design and execute targeted LinkedIn follow-up campaigns for founders and C-level executives
• Map and leverage founders’ professional networks to identify second-degree connections for warm introductions
• Research investor portfolios to identify potential synergies and connection opportunities within founder networks
• Coordinate with our founding team to activate their networks for strategic introductions and referrals
• Develop relationship-based outreach strategies utilizing shared investor connections and portfolio companies
• Organize exclusive founder-to-founder introduction calls leveraging our investors’ and founders’ networks
• Provide regular feedback to marketing leadership on campaign effectiveness and lead quality insights
• Research company founders and leadership teams to craft personalized outreach strategies
• Create data-driven recommendations to optimize the marketing-to-sales handoff process
• Contribute to pipeline reviews with both marketing and sales leadership
• Handle inbound inquiries from multiple channels with strategic prioritization
• Create compelling, value-driven engagement content for high-value prospects
• Maintain comprehensive analytics on conversion rates and prospect engagement metrics
• Qualify and strategically route leads to the appropriate Account Executive based on territory and industry focus
• Stay current on market trends, competitive intelligence, and buyer personas
• Participate in marketing strategy sessions to align lead qualification approaches with campaign objectives