SVP, Marketing Business Development Leader at Synchrony
Charlotte, NC 28277, USA -
Full Time


Start Date

Immediate

Expiry Date

04 Oct, 25

Salary

330000.0

Posted On

05 Jul, 25

Experience

12 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Management Skills, Relationship Building, New Hires, Consideration, Collaborative Style, Financial Services, Leadership Skills, Color

Industry

Marketing/Advertising/Sales

Description

Job Description:

QUALIFICATIONS/REQUIREMENTS:

  • Bachelor’s Degree or, in lieu of a degree, a GED or high school equivalent plus 16 years of marketing portfolio leadership experience within the credit card industry; AND:
  • 12+ years marketing experience, preferably in credit card or financial services to include:
  • Demonstrated growth marketing leadership skills (analytic and creative) with significant exposure to consumer facing programs/products.
  • Outstanding presentation skills – written and oral.
  • Exceptional project and time management skills as this role is extremely deadline driven.
  • Experience managing organizations and other professionals with a minimum of 3 years of managerial responsibility.
  • Collaborative style and approach with comfort working in a matrixed, decentralized structure.
  • Ability to travel as needed
  • Strong PC proficiency (MS Office Suite) or comparable software applications.
  • Must work East Coast Hours.

ELIGIBILITY REQUIREMENTS:

  • You must be 18 years or older
  • You must have a high school diploma or equivalent
  • You must be willing to take a drug test, submit to a background investigation and submit fingerprints as part of the onboarding process
  • You must be able to satisfy the requirements of Section 19 of the Federal Deposit Insurance Act.
  • New hires (Level 4-7) must have 9 months of continuous service with the company before they are eligible to post on other roles. Once this new hire time in position requirement is met, the associate will have a minimum 6 months’ time in position before they can post for future non-exempt roles. Employees, level 8 or greater, must have at least 18 months’ time in position before they can post. All internal employees must consistently meet performance expectations and have approval from your manager to post (or the approval of your manager and HR if you don’t meet the time in position or performance expectations).
    Legal authorization to work in the U.S. is required. We will not sponsor individuals for employment visas, now or in the future, for this job opening. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
Responsibilities

ROLE SUMMARY/PURPOSE:

This position will lead the Marketing Business Development team and process, including RFP responses, management pitch development and presentations to C-suite executive clients and prospects that articulate Synchrony’s marketing assets, capabilities and value proposition. This role will also serve as the Marketing SME throughout the process and develop the high-level marketing strategy and partner with key stakeholders to provide all growth projections for pricing new deals. This role is also responsible for establishing and organizing a repository of best practices and lessons learned for future BD pitches. This role will report to the SVP, Consumer Engagement and Brand and serve as part of the senior leadership team.

ESSENTIAL RESPONSIBILITIES:

  • Lead team that supports BD marketing efforts from RFP development, ideation, value prop recommendations, and portfolio growth drivers for all new prospects and renewals in the pipeline.
  • Partner closely with platform Marketing leaders and the BD team.
  • Interact and sell-in products and capabilities at senior levels of prospect organizations as well as leverage and influence senior Synchrony leaders
  • Understand and incorporate the prospect’s key business objectives, strategic vision, and marketing calendar into the sales process to achieve set objectives.
  • Cross functionally lead the management presentation process including demo development, research, video production, PowerPoint presentation, creative execution with in house studio.
  • Upon notification of program win, this role provide continuity through client onboarding until the client marketing program team is hired and initial marketing launch activities are in place.
  • Present and represent Synchrony in management presentation processes as needed.
  • Develop best practice toolkit that can be leveraged for future RFP and new deal opportunities.
  • Perform other duties and/or special projects as assigned
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