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Team Lead - Content Management at HEXAWARE

, , India -

Full Time

Start Date

Immediate

Expiry Date

14 Jun, 26

Salary

0.0

Posted On

16 Mar, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Content Strategy, Content Creation, Data Analytics, Artificial Intelligence, Narrative Shaping, Lead Generation, Sales Enablement, Messaging Frameworks, Campaign Storylines, Thought Leadership, Demand Generation, Technical Translation, Website Content, Blog Writing, Whitepaper Creation, Case Study Development

Industry

IT Services and IT Consulting

Description

About the Role We’re looking for a Marketing Content Specialist/Strategist/Writer who can own the end-to-end content motion for our Data, Analytics, and AI service lines. This is not just a writing role. You’ll shape narratives, build demand, support lead generation, and influence pipeline—working closely with sales, practice leaders, and marketing. If you can turn complex Data & AI capabilities into clear, compelling, conversion-focused stories, this role is for you. ________________________________________ What You’ll Do 1. Content Strategy & Positioning • Own the content strategy for Data, Analytics, and AI service lines • Translate technical offerings (AI, GenAI, Data Platforms, Analytics, Modernization, etc.) into business-value narratives • Define themes, messaging frameworks, campaign storylines, and content pillars • Partner with practice leaders, sales, and GTM teams to align content with revenue priorities 2. Content Creation (Hands-on Writing) You’ll create and/or oversee: • Website pages (service pages, solution pages, industry pages) • Blogs, POVs, whitepapers, and case studies • Sales enablement assets (pitch decks, one-pagers, battlecards, solution briefs) • Campaign content (email sequences, landing pages, LinkedIn posts, ads, banners) • Event content (booth messaging, event pages, follow-up campaigns, speaker abstracts) You should be comfortable writing both: • Thought leadership (strategy, trends, POVs) • Demand content (conversion-focused, lead-gen, pipeline-driven) ________________________________________

Responsibilities

This role involves owning the end-to-end content strategy for Data, Analytics, and AI service lines, translating complex technical offerings into compelling business-value narratives. The individual will also be hands-on in creating and overseeing various content assets, including website pages, sales enablement materials, and campaign content.