TechPoint - Marketing Xtern at Central Indiana Corporate Partnership

Indianapolis, Indiana, United States -

Full Time

Start Date

Immediate

Expiry Date

10 Jun, 26

Salary

20.0

Posted On

12 Mar, 26

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Social Media Strategy, Content Creation, Email Marketing, Website Updates, Market Research, Narrative Crafting, Multimedia Content, Design Principles, Canva, Adobe, Data Analysis, Attention To Detail

Industry

Description

OUR VISION & MISSION Founded in 2003 through the merger of two Indiana tech associations, TechPoint is the nonprofit, industry-led growth initiative driving Indiana’s digital economy and broader tech ecosystem. Since 2006, it has operated under the umbrella of Central Indiana Corporate Partnership (CICP), functioning as the strategic hub that connects public, private, academic, and philanthropic partners. Today TechPoint is striving to make Indiana a leader in digital adoption. Based in Indianapolis at 16 Tech, TechPoint’s mission is to drive Indiana's digital economy through talent, innovation and community— expanding the tech talent pipeline, accelerating startup and enterprise growth, enhancing resource connectivity, and elevating the state’s tech community through collaboration and storytelling. This position is part of the Xtern program. Xtern is for students who are enrolled in a University or College and is a professional development experience on top of your full-time internship with TechPoint. Xtern provides three weekends where you will connect with other interns in tech and tech adjacent roles at companies in the Indianapolis area. Xtern weekends focus on professional development, civic engagement, and social opportunities to grow your network. You will have access to an online community, bonus fun events, and an opportunity to compete to explore Indianapolis through the Xtern Passport program. Xtern also includes 10 week of free housing located at IU Indianapolis. Housing dates are from Saturday, May 23rd to Saturday, August 1st, 2026. You must relocate to Indianapolis for the duration of the summer to be eligible for this internship position and the Xtern program. Reports to: Digital Marketing Specialist Employment timeframe: May 26th - July 31st, 2026 Expected hours worked: 40 hours per week, M-F, Hybrid (Tuesday and Wednesday in office) Hourly wage: $20.00 Primary Projects: * Implement social media strategy to engage the 2026 Xtern class, employer stakeholders, and larger tech community in collaboration with marketing & engagement team * Create new and update talent marketing materials * Assist with development and execution of a variety of email marketing campaigns and website updates What you will do: * Conduct market research to understand motivations, needs and preferences of student/employer audiences using multiple data sources spread across systems and present the findings * Craft compelling narratives and content that engages target audiences, including the Xtern experience * Create mixed media across written, visual and digital formats * Create and implement a monthly content calendar for Instagram focused on photo & video content * Update Talent Marketing Materials (Presentation Slides, Social Graphics, Email Graphics) as needed What you will need: * Passion for identifying, creating, and crafting compelling stories through the use of data and engaging a social audience * Creativity in developing multimedia content (videos, infographics, social media) * Basic knowledge of design principles, color theory, typography and layout * Design software experience (Canva/Adobe) * Attention to detail CICP grants equal opportunity to all qualified persons without regard to race, color, religion, gender, pregnancy, disability, age, national origin, military service obligations, veteran status, citizenship, sexual orientation, or any other category protected by law. CICP provides equal opportunity in wages, promotions, benefits, and all other privileges, terms, and conditions of employment.

Responsibilities

The role involves implementing a social media strategy to engage the 2026 Xtern class, employer stakeholders, and the broader tech community, while also creating and updating talent marketing materials. Additionally, the intern will assist with the development and execution of email marketing campaigns and website updates.