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Temporary Senior Branding Executive (Ref: 260000LD) at MTR Corporation

, Hong Kong, China -

Full Time

Start Date

Immediate

Expiry Date

07 Oct, 26

Salary

0.0

Posted On

09 Jul, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Branding Communication Planning, Social Media Management, Campaign Implementation, Event Organization, Project Management, Analytical Thinking, Creative Thinking, English Communication, Chinese Communication, Budget Management, Media Agency Coordination, Brand Equity Tracking

Industry

Rail Transportation

Description

Responsibilities Assist in developing Branding Communication Plan and Social Media Plan (Own Social Accounts) Support the development and implementation of branding campaigns to uplift MTR brand image and reputation Organize events and campaigns to enhance goodwill of the Corporation, including giveaway incentive production Develop social media posts / campaigns with interesting angles to generate positive reactions and engagement of MTR social media account followers Work independently with advertising / media agencies and internal departments to formulate plan on logistics and schedule and ensure the deliverables are on time and within budget Work with research team to measure and track the effectiveness of brand equity and communication campaign Requirements Degree in Marketing / Business Administration or a related discipline A minimum of 3 years’ experience in marketing or advertising, preferably from agency and/ or production house Proven project management skill from planning to detailed execution Be a mature, creative and analytical thinker with strong team spirit and self-initiative Good communication skills in both written and spoken English and Chinese Applications You are invited to apply online via http://www.mtr.com.hk/mtr_job_en or send in your CV stating the position (with reference number) you are applying for by mail to Human Resource Management Department, MTR Corporation, G.P.O. Box 9916, Hong Kong on or before 23 July 2026. For other job openings, please visit MTR Corporation's website for more details. All information provided by applicants will be treated in strict confidence and used for recruitment purpose only. All personal data of unsuccessful applicants will be retained for 12 months for future recruitment purpose and will then be destroyed.

Responsibilities

Develop and implement branding and social media plans to enhance MTR's brand image and reputation. Coordinate with agencies and internal departments to execute campaigns and track their effectiveness through research.